Activation Marketer

Hybrid - Bangalore Kar, IN

Miscellaneous Manufacturing

About the position

3M has a long-standing reputation as a company committed to innovation. We provide the freedom to explore and encourage curiosity and creativity. We gain new insight from diverse thinking, and take risks on new ideas. Here, you can apply your talent in bold ways that matter.

Responsibilities

• Own the results and the activation of segment specific campaigns/plans in the area (Sales by segment, pipeline of opportunities, segment market share growth). Responsible for tracking results.
• Identify new opportunities to implement campaigns and marketing programs in prioritized segments, co-working with sales, portfolio marketing, activation marketing, digital marketing and application engineering team.
• Inspire sales teams for new customer coverages, new application exploration and product promotions.
• Be the voice of the Customer back to ASD India and global team about customers and segment needs, focused on prioritized markets.
• Be responsible to link to portfolio leaders to find right product alternatives based on segment processes and customer needs.
• Leverage 3M technology portfolios, application expertise, marketing, insights etc., to develop penetration plans for ASD product offerings.