Associate Brand Manager 19 Crimes

About the position

TWE seeks a dynamic, collaborative, and creative Associate Brand Manager to join the 19 Crimes brand team. In this role, you will develop and execute marketing plans and programs, lead cross-functional teams on various projects, manage new product development, conduct business performance reviews, and lead budget management. If you are a passionate collaborator, effective communicator (both writing/speaking), analytical, resourceful, eager with a go getter mindset, have strong organization/project management skills, this job is for you! This is a remote role and location is flexible however there is a strong preference for candidates located in a major metropolitan city.

Responsibilities

• Develop & execute annual marketing plans addressing all elements of the marketing mix including brand positioning, platforms, and programs to deliver against the brands annual volume and profit targets
• Drive new product development projects: consumer insights, packaging and product development, forecasting, launch strategy and promotional materials, and performance tracking
• Manage collaborative initiatives with internal and external groups, including Global Marketing, Americas Marketing, Sales, Field Marketing, Consumer Promotions, Digital, Production, Creative Agencies, Public Relations, Insights, and Legal
• Evaluate brand performance, inclusive of P&L, consumer insights, and business trends; effectively consolidate data into key implications for the business and provide recommended actions when necessary
• Manage brand marketing spend against budget, manage the vendor and PO payment process

Requirements

• Bachelor’s degree and minimum 3 years of experience in Brand Marketing, Trade Marketing, or related field
• Accomplished project manager who can multi-task and effectively prioritize and manage a large workload
• Excellent analytical skills to extract insights from a wide range of data to support business decisions and identify issues and opportunities
• Ability to work in a large, global matrix organization
• Technically savvy with proficiency in MS Excel, PowerPoint and previous experience with IRI/Nielsen reporting and analysis

Benefits

• Competitive benefits package including: Medical, Dental, and Vision, Paid Time Off (vacation, sick time, and holidays), 401K with company match, and much more!
• Enjoy the world’s most desirable wines through our generous employee product allowance
• An extra day off each year with your 'TWEforME Day' – a day to spend however you choose!
• Access to global career opportunities and structured programs designed to support your health, wellbeing and career development
• Flexibility, rewards and discounts and health and wellbeing initiatives