Bilingual Creative Copywriter (Spanish- English)

$64,500 - $101,500/Yr

Publicis Groupe - El Segundo, CA

Full-time - Mid Level

Remote - El Segundo, CA

Professional, Scientific, and Technical Services

About the position

The Bilingual Creative Copywriter at Conill Advertising is responsible for developing innovative and engaging content across various media platforms, with a strong emphasis on social media. This role requires a creative individual who can seamlessly transition between different writing styles and voices, while also collaborating closely with multidisciplinary teams to meet client needs. The ideal candidate will have a bicultural Hispanic background and be proficient in both Spanish and English, bringing a unique perspective to the agency's creative agenda.

Responsibilities

• Conceptualize, brainstorm, imagine, and develop creative ideas and executions for social media.
• Possess strong writing skills with the ability to seamlessly transition between various voices and styles.
• Craft engaging copy for social posts, digital content, ad campaigns, video scripts, and storyboards.
• Demonstrate extensive knowledge of all current social platforms and familiarity with emerging ones.
• Integrate brand and media strategies into creative ideas.
• Understand metrics, optimization strategies, and paid media, including unique advertising offerings of each platform.
• Ensure alignment with visual communication and brand standards.
• Collaborate closely with multidisciplinary project teams to meet client needs in planning and accounts.
• Respond to feedback promptly and professionally.
• Develop concepts and copy for creative decks to be presented to clients.
• Present creative decks both internally and to clients.
• Thrive in a fast-paced, high-pressure environment.
• Manage multiple campaigns simultaneously, often under tight deadlines.
• Oversee the entire production process, collaborating with designers, producers, directors, photographers, and illustrators to execute projects.
• Stay curious and up-to-date on the latest trends, tools, and evolving communication and storytelling techniques.
• Maintain a deep understanding of clients' businesses, industry landscapes, and product strategies.

Requirements

• Bachelor's degree in advertising, interactive or design related program.
• 4+ years of experience in advertising agencies.
• Portfolio or reel must demonstrate the ability to create work that appeals to diverse audiences, with strong conceptual ideas across various media.
• A portfolio with 360 campaigns is preferred.
• Knowledge of and experience in the Hispanic market are highly regarded.
• Experience with AI tools will be valued.
• Must be proficient in Spanish at a professional level.

Nice-to-haves

• Experience with AI tools will be valued.

Benefits

• Medical coverage
• Dental insurance
• Vision insurance
• Disability insurance
• 401K
• Parental leave
• Family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off