Brand Manager - Jai Alai/CCB

About the position

This position is responsible for developing, implementing, and executing strategic marketing plans in order to attract potential customers and retain existing ones.

Responsibilities

• Develops strategies and tactics to get the word out about our company and drive qualified traffic.
• Conducts market research to determine market requirements for existing and future projects.
• Deploys successful marketing campaigns and owns implementation from ideation to execution.
• Expands and develops marketing platforms.
• Builds strategic relationships and partners with key industry players, agencies, and vendors.
• Measures and reports performance of marketing campaigns.
• Delivers marketing within budget.
• Creates marketing presentations.
• Supports development of innovation pipeline.
• Identifies areas for process improvement.
• Monitors industry best practices and competitive deep dives.
• Ensures continuous and comprehensive training.
• Performs other related duties as required or assigned.

Requirements

• Knowledge of creative marketing strategies, concepts, and practices.
• Knowledge of project management and performance measurement.
• Skill in problem-solving and metrics-driven thinking.
• Skill in effective communication.
• Skill in presentation.
• Ability to work in a collaborative environment.
• Ability to think creatively within deadlines and pay acute attention to detail.