Communications Manager

Sixteenth Street Community Health Center - Milwaukee, WI

Full-time - Mid Level

Milwaukee, WI

Ambulatory Health Care Services

About the position

The Communications Manager at Sixteenth Street Community Health Centers is responsible for developing and executing integrated communications strategies that effectively engage both internal and external audiences. This role is pivotal in fostering alignment within the organization and proactively shaping stakeholder perceptions. The Communications Manager will create and implement a comprehensive media relations strategy that encompasses national, regional, and local outreach, ensuring that the organization builds and maintains strong relationships with both traditional and digital media outlets. This includes coordinating interviews, managing press conferences, and overseeing press coverage to enhance the visibility of the organization. In addition to media relations, the Communications Manager will lead crisis communications efforts and develop the thought leadership and voice of the President and CEO, as well as other members of the Leadership Team. This involves preparing them for speaking engagements, media interviews, and internal communications. The role also supports the Social Media/Digital Content Specialist in crafting stories and initiatives for social media and the organization's website, as well as assisting the Director of Events & Community Engagement with event communications. The Communications Manager will strategize, develop, and implement internal communications to keep employees informed and inspired, while also managing the organization's intranet. Collaboration with various departments and programs is essential to create and execute collateral materials and communications initiatives that reinforce Sixteenth Street's brand message and image. The role requires ensuring that all patient communications are designed with appropriate health literacy in mind and managing exterior signage at all sites. Additionally, the Communications Manager will update and enforce editorial, graphic, and branding standards for all communications and materials, ensuring compliance with quality accreditation and donor recognition requirements. The position requires fluency in both Spanish and English and adherence to the Sixteenth Street TB Control Plan, including PPD testing. Other duties may be assigned as necessary.

Responsibilities

• Develop and execute integrated communications strategies for internal and external audiences.
• Create and implement a national/regional/local media relations strategy.
• Build, strengthen, and manage relations with traditional and digital media outlets.
• Coordinate and manage interviews, speaking engagements, press conferences, and press coverage.
• Lead crisis communications efforts.
• Develop and advance the thought leadership and voice of the President and CEO and other Leadership Team members.
• Support the Social Media/Digital Content Specialist with stories and initiatives for social media and the website.
• Assist the Director of Events & Community Engagement with event communications.
• Strategize, develop, and implement internal communications to keep employees informed and inspired.
• Manage Sixteenth Street's intranet.
• Create and execute internal and external collateral materials and communications initiatives.
• Ensure patient communications are written and designed with appropriate health literacy.
• Manage exterior signage at all new and existing sites.
• Update and enforce editorial, graphic, and branding standards for all communications and materials.
• Ensure outreach materials comply with quality accreditation and donor recognition requirements.
• Carry out duties in both Spanish and English.

Requirements

• Bachelor's degree in communications, marketing, journalism, or related field required.
• Five (5) years of communication and organizational writing experience.
• Deep knowledge in public relations, marketing strategies, and internal communications.
• Experience in non-profit organizations is a plus.
• Excellent English grammar and writing skills.
• Natural storyteller with excellent speaking, writing, and editing skills.
• Experience creating and running integrated, multi-channel campaigns.
• Strong analytical skills and a results-driven mindset.
• Ability to develop performance management dashboards and translate data into actionable insights.
• Strong business knowledge to use communications to drive business strategy.
• Ability to build trust and influence with leaders and collaborators at all levels.
• Experience designing digitized images and graphics.
• Ability to plan and organize multiple tasks while working as part of a team.
• Ability to relate well to people from diverse backgrounds and craft messages accordingly.
• Skilled use of Microsoft Word, Publisher, Canva, and Outlook; basic knowledge of Microsoft Excel.
• Ability to work independently with minimal supervision.
• Valid Wisconsin driver's license and current automobile insurance.

Nice-to-haves

• Experience in non-profit organizations is a plus.
• Basic knowledge of Microsoft Excel.