Lux Beauty - Houston, TX
posted 4 months ago
As a Content Creator at LUX Beauty, you will play a pivotal role in crafting compelling and engaging content that resonates with our audience. Your primary responsibility will be to create videos using platforms like TikTok and Instagram Reels, which will help drive brand awareness and engage customers across various digital platforms. You will be tasked with developing creative and innovative content strategies that enhance our brand visibility and engagement. This includes writing clear, concise, and engaging content for our websites, blogs, social media, and other digital platforms. In addition to content creation, you will conduct thorough research on industry-related topics to ensure the accuracy and relevance of the content you produce. Collaboration with the marketing team is essential, as you will need to align your content with the overall marketing goals and strategies of the company. You will also be responsible for optimizing content for SEO to improve search engine rankings and drive organic traffic to our platforms. Managing content calendars to ensure timely delivery of scheduled posts will be a key part of your role, as will staying updated on industry trends and best practices in content marketing, e-commerce, and email marketing techniques to effectively engage our audiences.