Digital Content Marketing Specialist

About the position

We have an exciting opportunity for a Digital Content Marketing Specialist at UL Research Institutes, based in our Evanston, Illinois, office. The Digital Content Marketing Specialist will be responsible for supporting and maintaining our digital content across multiple platforms to raise awareness, engage the community, and promote the organization's mission and research activities to external stakeholders and the public. UL Research Institutes: At UL Research Institutes (ULRI), we expand the boundaries of safety science to create a more secure and sustainable world. For more than a century, we have studied the unintended consequences of innovation, designed solutions to mitigate risk and shared our findings with academia, scientists, manufacturers, and policymakers across industries. We identify critical safety and sustainability issues, asking the tough questions because we believe a safer world begins with knowledge. Build a safer, more secure, and sustainable future with us. Join us and work with our Materials Discovery Research Institute, teams who conduct the research required to produce that knowledge and put into practice.

Responsibilities

• Publish and update content on the UL Research Institutes website (UL.org) and other ULRI platforms.
• Manage, refine, and optimize existing site content for accuracy, relevance, and SEO.
• Collaborate with internal teams to ensure content remains up to date, brand-compliant, and aligned across all communication channels.
• Partner with marketing teams to develop, curate, and share compelling stories, amplifying content across various media platforms.
• Enhance website usability and search engine visibility to improve audience engagement.
• Assist in planning and promoting digital aspects of events, webinars, conferences, and public lectures, ensuring they reach a wide and relevant audience.
• Ensure consistent branding across all communication materials, maintaining a professional and cohesive image for the organization.
• Perform other duties as assigned.

Requirements

• Bachelor's degree in digital communications and media, digital marketing or a related field.
• Minimum 4 years of experience in digital content publishing and website management, preferably in a nonprofit or research environment.
• Exceptional communication skills, both written and verbal.
• Proficiency in digital communication tools, content management systems (Wordpress experience required), and email marketing software.
• Working knowledge of basic SEO principles and digital content best practices.
• Basic understanding of HTML and CSS for minor content adjustments.
• Strong organizational, content editing and content marketing, and project management abilities.
• Ability to work independently and as part of a collaborative team.

Nice-to-haves

• Graphic design and multimedia skills are a plus.
• A passion for the mission and values of the nonprofit research organization.

Benefits

• Comprehensive medical, dental, vision, and life insurance plans.
• Generous 401k matching structure of up to 5% of eligible pay.
• An additional 4% investment into your retirement saving fund after your first year of continuous employment.
• Flexible working arrangements may be discussed with your manager.
• Paid time off, including vacation, holiday, sick, and volunteer days.
• All employees are eligible for bonus compensation.