About the position
Kigo is a technology company paving a new path forward for loyalty and digital advertising. Kigo’s innovative platform connects advertisers with high-value customers through some of the world’s most popular loyalty and rewards programs. As a subsidiary of Augeo, a leading global loyalty platform and services company, we leverage decades of industry expertise supporting Fortune 500 brands and their users across the globe. Kigo’s expanding loyalty network enables 40,000+ local and national brands to reach millions of customers with proven engagement, spending power, and brand affinities—creating new revenue streams for loyalty programs while delivering more engaging, rewarding experiences. Join Kigo and step into the future of loyalty and digital advertising! Here, your work will have an impact, driving meaningful results and shaping the loyalty experience of tomorrow. The Director of Advertising Sales (CPG) at Kigo will focus on selling advertising deals through partnerships with Consumer Packaged Goods (CPG) brands and channel partners. This role requires full ownership of the sales process, from lead generation to closing deals and growing accounts. The Director will collaborate closely with our advertising team and publisher partners to drive innovative advertising solutions tailored to CPG clients.
Responsibilities
- Develop and implement strategies to identify potential CPG clients and generate leads.
- Take ownership of the entire sales process from prospecting to closing deals.
- Build and maintain strong relationships with CPG brands and channel partners.
- Understand client needs to tailor advertising solutions that align with their business objectives.
- Work closely with the advertising team and publisher partners to create compelling advertising packages.
- Conduct market research to stay informed about industry trends, competitive landscape, and consumer behavior in the CPG sector.
- Monitor sales performance metrics, analyze data, and report on sales activities and outcomes to senior management.
Requirements
- At least 5+ years of experience in sales within the CPG industry, with a proven track record of success in digital advertising sales.
- Strong negotiation, communication, and interpersonal skills.
- Ability to manage complex sales processes independently.
- Bachelor’s degree in Business Administration, Marketing, or a related field is preferred.
- Deep understanding of the CPG industry dynamics, consumer behavior, and digital marketing trends.
- Willingness to travel as needed for client meetings and industry events.
Benefits
- Competitive salary
- Comprehensive benefits package
- Opportunity to work at the nexus of technology, marketing, and loyalty
- Continuous learning and development opportunities
