Director, Communications

About the position

The Director, Communications for Breast & Women's Cancers leads development and execution of high impact communications for oncology brands in the United States. This role is required to be in East Hanover, NJ 3x/week. Please only apply if this works for you.

Responsibilities

• Lead, build and execute integrated, end-to-end communications strategy to drive in-line brand performance and shape a supportive environment for near-term product launches, focusing on where Communications can drive the greatest impact in support of Brand and Therapeutic Area strategy
• Deeply understand market dynamics, communications trends, and audience insights to drive communications initiatives that inform and activate target stakeholders
• Serve as an integral partner to cross-functional business teams and counsellor to senior management on external and internal communications
• Engage and integrate functional expertise - including media relations, social and digital marketing, internal and executive communications, patient and issues advocacy, and market and audience analytics - to drive execution of key Brand and Therapeutic Area programs and activities
• Forge trusted relationships with key HCP- and patient-focused trade media, as well as with medical experts, and other influential voices in the patient and advocacy community
• Anticipate and manage risk to Novartis and Brand reputation by pre-emptively shaping the environment; advise on and mitigate reputational risk associated with specific activities
• Elevate awareness of Novartis as a leader within the therapeutic area and the impact we have on patient outcomes
• Build, monitor and evaluate the function's performance to achieve and maintain best-in-class outcomes, while being fully consistent with the evolving legal, regulatory and compliance environment

Requirements

• Impact of communications insights and strategies on brand and organizational goals; recognition of their quality
• Leadership and functional alignment of communications strategies, priorities and objectives across therapeutic area
• Utilization of OGSM framework planning approach with measurable results and assessment
• Success rate in issue management in areas/geographies critical to the business
• Feedback from internal and external stakeholders on collaboration, thought leadership, expertise
• Efficient management of agency resources (ROI)
• Bachelor's degree required
• 10+ years of experience in communications with significant prior experience in oncology brand communications disciplines
• Expertise in integrated marketing strategies
• Leadership within a matrixed organization environment
• Management of agency partners and budget
• Media relations experience, including building and maintaining relationships with key media outlets and journalists
• Crisis and issues management

Benefits

• 401(k) eligibility
• Various paid time off benefits, such as vacation, sick time, and parental leave
• Sign-on bonus
• Restricted stock units
• Discretionary awards
• Full range of medical and financial benefits