Director of Sales & Marketing

About the position

We are seeking a dynamic and results-driven individual to join our team as the Director of Sales and Marketing for our hotel. This position is key to driving revenue growth and ensuring the success of our sales and marketing efforts. As the Director of Sales and Marketing you will also be responsible for bringing in Group and other business. We are looking for a hunter! If you are a highly motivated and strategic individual with a passion for sales and marketing in the hotel industry, we would love to hear from you. Join our team and play a key role in driving the success of our hotel's sales and marketing efforts. In this role, you will deliver exceptional Guest Services as part of our Sales & Catering team, overseeing the hotel's sales function. As a Director of Sales, your primary focus is ensuring guest satisfaction by orchestrating remarkable experiences from the moment guests arrive at the convention or meeting space. You will provide leadership, empowering our hotel teams to strive for excellence and cultivate repeat business, leaving an indelible mark on every guest experience.

Responsibilities

• Offer our guests unparalleled service with warmth and attentiveness
• Develop and implement strategic sales and marketing plans to achieve hotel revenue targets
• Lead and manage the sales and marketing team, providing guidance and support to maximize their performance and productivity
• Oversee the operation, services, and activities of the Sales & Catering Department
• Identify new market opportunities and develop innovative strategies to capture and expand market share
• Build and maintain strong relationships with corporate clients, travel agencies, and other key stakeholders to generate business leads and promote the hotel's services
• Conduct market research and analysis to identify trends, competitive landscape, and customer preferences
• Collaborate with the revenue management team to optimize pricing strategies and maximize revenue potential
• Oversee the development and execution of marketing campaigns, including digital advertising, social media, email marketing, and other promotional activities
• Monitor and analyze sales and marketing metrics to assess performance and identify areas for improvement
• Stay updated on industry trends and best practices, and implement innovative sales and marketing techniques
• Ensure compliance with all legal and regulatory requirements related to sales and marketing activities
• Participate actively in annual budget planning, goal setting, and implementation alongside the General Manager
• Lead ongoing research in the travel industry to identify market trends and insights for developing innovative marketing strategies or annual Marketing Plans
• Conduct interviews, make hiring decisions, and train team members in Sales & Catering procedures and techniques
• Foster strong, collaborative relationships within the Sales & Catering team and across other hotel departments

Requirements

• Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred
• High school diploma or its equivalent
• Proven track record in sales and marketing leadership roles within the hotel industry
• Strong business acumen and understanding of market dynamics
• Excellent communication, negotiation, and presentation skills
• Ability to build and maintain relationships with key stakeholders
• Analytical mindset with the ability to interpret data and make informed decisions
• Proficiency in using sales and marketing software and tools
• Ability to work in a fast-paced, dynamic environment and adapt to changing priorities
• Results-oriented mindset with a focus on achieving revenue targets
• 6-years Hotel Sales/Convention Service Management experience preferred
• 6-years Sales Management experience required
• Confident utilizing MS Outlook, Word, and Excel
• Previous experience with OnQ is a plus
• Valid Driver's License
• Willing to travel

Benefits

• EARLY PAY OR EARNED WAGE ACCESS get paid before payday
• Medical, dental, vision
• Pet discount program
• Identity theft protection
• Pre-paid legal support
• Flexible spending accounts
• Matched 401K
• Life, critical accident or illness, short- & long-term disability
• Paid time off
• Wellness programs
• Wonderful hotel discounts