Free People Assistant Copywriter

Free People - Philadelphia, PA

Full-time - Entry Level

Onsite - Philadelphia, PA

Food Manufacturing

About the position

The Assistant Copywriter at Free People is responsible for crafting persuasive and brand-appropriate product descriptions across various categories, including apparel, accessories, and beauty products. This role involves writing SEO-driven copy and collaborating with multiple teams to ensure timely and accurate product information is presented on digital platforms. The ideal candidate will have a strong command of the English language, a keen understanding of fashion trends, and the ability to work efficiently under tight deadlines.

Responsibilities

• Write descriptive, concise, compelling, and error-free copy for various product categories.
• Develop a strong voice and understanding for each unique product class.
• Attribute styles based on visual details, trends, and fabric.
• Create at-a-glance product highlights to provide additional insights into product features.
• Provide precise measurements for garment sizing.
• Fact-check product specifications to ensure 100% accuracy.
• Coordinate with multiple teams (buying, merchandising, photo studio) to ensure timely copy delivery.
• Collaborate with the copy team to optimize product detail pages (PDPs) and streamline the product copy process.
• Write daily subject lines and push notifications, analyzing for best practices.
• Attend and contribute to regular copy team meetings to brainstorm content ideas supporting product initiatives.

Requirements

• Excellent command of the English language, grammar, and spelling.
• Ability to write quickly to meet tight deadlines.
• Strong communication skills to work across various teams.
• Knowledge of fashion, designer trends, and textiles.
• Ability to accurately measure and describe merchandise.
• Attention to detail and excellent organizational skills.
• Basic understanding of HTML, including the ability to create links and format text.
• Ability to multitask and work independently to meet deadlines.

Benefits

• Health insurance
• Dental insurance
• Paid time off
• Vision insurance
• Employee discount