Essityposted 16 days ago
Mid Level

About the position

We are seeking a dynamic and detail-oriented Brand/Product Manager to join our team and support the development of our leader brand Tork across Latin America. In this role, you will collaborate closely with the Latam Senior Marketing Product Manager to execute marketing strategies, coordinate product launches, and drive category growth in the region. Position can be based in Mexico City (MX), Medellín (CO), Santiago(CH), Sao Paulo or San José (CR).

Responsibilities

  • Support the development and execution of marketing strategies to expand the Wiping & Cleaning category in Latam.
  • Coordinate and oversee product launches from planning to market entry, ensuring timely and effective execution.
  • Work closely with sales, logistics, and operations to align product strategies with business objectives.
  • Conduct market research to uncover trends, consumer insights, and new opportunities for growth.
  • Monitor and analyze category performance, providing actionable insights and regular reports to stakeholders.
  • Assist in designing promotional campaigns and marketing materials to strengthen product positioning and brand equity.
  • Coordinate with local markets to ensure compliance and alignment with regional strategies.
  • Serve as a key support for the Latam Senior Marketing Product Manager, facilitating communication with the global team.

Requirements

  • Bachelor's degree in Engineering, Marketing, Business Administration, or a related field.
  • 3–5 years in marketing or product management, preferably in the consumer goods or B2B sector.
  • Proficiency in English and Spanish (both written and spoken).
  • Strong organizational and project management abilities.
  • Analytical mindset with the ability to interpret and leverage market data (excel - advanced level).
  • Exceptional communication skills and attention to detail.
  • Ability to work collaboratively in a fast-paced, multicultural environment.
  • Achiever mentality with a proactive and solution-oriented approach.

Job Keywords

Hard Skills
  • Business Marketing
  • Market Data
  • Marketing Research
  • Marketing Strategies
  • Production Management
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