Encore Electric - Lakewood, CO

posted 5 months ago

Full-time - Entry Level
Lakewood, CO
Specialty Trade Contractors

About the position

Encore Electric, Inc. is seeking a Marketing Communications Content Specialist who will play a crucial role in enhancing the company's brand and communication strategies. This position is designed for individuals who are passionate about creating compelling content across various digital platforms, including websites, social media, and print materials. The ideal candidate will be responsible for writing and developing content that reflects the company's voice, culture, and values while ensuring that all communications resonate with both internal and external audiences. In this role, you will maintain open communication lines with all working relationships and follow up to ensure that all tasks for which you are accountable are performed effectively. You will be expected to earn and maintain customer trust while upholding the core values of the organization. The position requires collaboration with internal subject matter experts to gather accurate information for content creation, as well as coordination of communications projects as assigned. Your specific responsibilities will include writing and developing content for digital platforms, assisting in the writing of scripts for video projects, creating compelling ad content, and following industry best practices for social media and other digital platforms. You will also assist in the development of industry award submissions, coordinate site photography, and maintain a photo database. Regular meetings with internal teams will be essential to support all messaging and content needs, ensuring that the content produced is clear, error-free, and aligned with the company's objectives. The Marketing Communications Content Specialist will thrive in a fast-paced, collaborative environment, working closely with designers and other marketing communications team members to execute and distribute content effectively. This role is integral to the creative process, from concept to development, and requires a self-motivated individual who can manage multiple projects simultaneously while maintaining a strong attention to detail.

Responsibilities

  • Write and develop content for digital platforms, including website and social media.
  • Assist in the writing of scripts for video projects.
  • Write content for printed materials, including marketing collateral.
  • Create compelling ad content for various campaigns.
  • Follow industry best practices for social media and digital platforms.
  • Assist in the development of industry award submissions, surveys, and lists.
  • Coordinate and schedule site photography and maintain a photo database.
  • Regularly meet with internal subject matter experts to gather accurate information for content.
  • Coordinate communications projects as assigned.
  • Write clear and error-free content that reflects the company's voice, culture, and values.
  • Understand various target audiences and provide tailored content accordingly.
  • Collaborate with marketing communications team members to support all messaging and content needs.
  • Work closely with internal teams throughout all stages of the creative process.

Requirements

  • Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
  • Three to five years of marketing and communications experience.
  • Demonstrated excellence in writing content for print and digital media channels.
  • Prior success in writing advertising and communications copy, as well as content for social media campaigns.

Nice-to-haves

  • Experience with Adobe Creative Suite, including Photoshop, Acrobat, Illustrator, and InDesign.
  • Familiarity with social media management tools such as Hootsuite and Google Analytics.
  • Knowledge of Search Engine Optimization (SEO) and Search Engine Marketing (SEM).
  • Experience in the AEC industry and B2B communications.

Benefits

  • 401(k) matching
  • Cell phone reimbursement
  • Dental insurance
  • Disability insurance
  • Employee assistance program
  • Health insurance
  • Leadership training provided
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