Marketing Manager - Fitness & Wellness Industry

Get Fit MethodsEvanston, IL
401d$31,200 - $41,600Remote

About The Position

The Marketing Manager at Get Fit Methods is responsible for driving growth and increasing brand visibility in the fitness and wellness industry, specifically targeting busy professionals over 40. This role involves designing and executing marketing campaigns, enhancing client acquisition, and retaining current members through innovative strategies. The position offers the flexibility of remote work while allowing the individual to make a significant impact on the company's success.

Requirements

  • Bachelor's degree in Marketing, Business, or related field.
  • 2+ years of experience in marketing, preferably in fitness, wellness, or lifestyle industries.
  • Familiarity with SEO, paid ads, and social media platforms.
  • Strong understanding of CRM systems and automated marketing tools.
  • Ability to work remotely and manage time effectively.

Nice To Haves

  • Experience in fitness, wellness, or membership-based businesses.
  • Proficient in analyzing metrics and adjusting strategies to meet goals.
  • Strong storytelling ability to resonate across platforms.
  • Genuine interest in promoting health, wellness, and lifestyle improvement.

Responsibilities

  • Increase Client Acquisition by 20% in Year One through targeted marketing campaigns.
  • Boost Brand Visibility Locally and Online using SEO, paid ads, and social media engagement.
  • Retain 85% of Current Members by creating loyalty programs and engaging newsletters.
  • Achieve 10% Conversion on Lead Magnet Campaigns through personalized follow-ups.
  • Measure Campaign Success by tracking ROI, client acquisition costs, and engagement rates.

Benefits

  • Health insurance
  • Paid time off
  • Flexible schedule
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