Ketryxposted 28 days ago
$85,000 - $110,000/Yr
Full-time • Mid Level
Boston, MA

About the position

As our Marketing Manager, your mission is to strategically plan, coordinate, and execute marketing initiatives that drive awareness, lead generation, and overall brand engagement. You will work across multiple channels—both online and offline—to plan campaigns, produce compelling content, and ensure consistent, high-quality execution of all marketing deliverables. This position will have a strong focus on project management: maintaining organized timelines, prioritizing initiatives, and collaborating with the Demand Generation and Product Marketing teams to keep projects on track. This position will be onsite in our Boston office. Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Responsibilities

  • Develop and implement marketing campaigns throughout the buyer cycle to drive brand awareness, lead generation, and engagement.
  • Plan and manage marketing campaigns by building exceptional briefs, setting clear goals, and managing projects to ensure timely and on-budget completion.
  • Produce high-quality marketing content—including web pages, webinars, email campaigns, white papers, and promotional materials—that resonate with target audiences.
  • Coordinate cross-functional teams (Sales, Product, Design, external agencies) to align on messaging, branding, and campaign execution.
  • Working with the Demand Generation Lead, optimize the website for lead generation and user experience, ensuring pages and content are up-to-date and conversion-friendly.
  • Experiment with and refine marketing processes, tools, and tactics to continuously improve results and ROI.

Requirements

  • 3+ years of experience in marketing project management and integrated campaign execution in a B2B environment.
  • Demonstrated success in producing campaign content—including webinars, email marketing, advertising campaigns, and more.
  • Strong self-starter mentality capable of owning end-to-end campaign management with minimal supervision.
  • Ability to grasp complex technical concepts quickly and communicate them effectively in content and campaigns.
  • Excellent written and verbal communication skills, with a keen eye for detail and quality in all marketing assets.
  • Local to Boston

Benefits

  • Competitive compensation
  • Generous stock options possible
  • Work in an exciting field with a positive impact on the world
  • Opportunity to learn and grow as part of a global team
  • Hybrid work model (mix of work from home and office is possible)
  • Generous PTO for full-time

Job Keywords

Hard Skills
  • Advertising Campaigns
  • Brand Awareness
  • Demand Generation
  • Lead Generation
  • Product Marketing
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