Marketing Operations Specialist

About the position

At Komodo Health, our mission is to reduce the global burden of disease. And we believe that smarter use of data is essential to this mission. That’s why we built the Healthcare Map — the industry’s largest, most complete, precise view of the U.S. healthcare system — by combining de-identified, real-world patient data with innovative algorithms and decades of clinical experience. The Healthcare Map serves as our foundation for a powerful suite of software applications, helping us answer healthcare’s most complex questions for our partners. Across the healthcare ecosystem, we’re helping our clients unlock critical insights to track detailed patient behaviors and treatment patterns, identify gaps in care, address unmet patient needs, and reduce the global burden of disease. As we pursue these goals, it remains essential to us that we stay grounded in our values: be awesome, seek growth, deliver “wow,” and enjoy the ride. At Komodo, you will be joining a team of ambitious, supportive Dragons with diverse backgrounds but a shared passion to deliver on our mission to reduce the burden of disease — and enjoy the journey along the way.

Responsibilities

• Managed our MarTech technologies, standardized processes, and helped the team make smart, data-driven decisions to achieve more efficiency.
• Monitor and maintain inbound automation to ensure quality MQL handoff.
• Improve database health by ensuring data cleanliness and hygiene across marketing tech stack.
• Optimized marketing data strategy to support marketing and business objectives.
• Manage technical aspects of key marketing systems used to generate, distribute, and report on strategic marketing initiatives.
• Develop and update documentation to support best practices and adoption compliance.
• Support Marketing Operations with the implementation, maintenance, and improvement of MarTech, data infrastructure, analytics tools, and automation workflows.
• Support Demand Generation with email builds, workflow creation and management, and syncing/integration between systems.
• Support Sales Development efforts by enriching data and owning inbound QA.
• Owns and manages responses to ad hoc Marketing Operations requests via our project management tool, Asana (e.g., QA workflows, data enrichment, etc.)

Requirements

• 3+ years of experience with Hubspot (Hubspot certification will be prioritized).
• Salesforce experience.
• Strong analytical skills with attention to detail.
• Ability to work independently and as part of a cross-functional team.
• Ability to bridge the gap between marketing and other departments (specifically Demand Generation and Sales Development).
• Strong written and verbal communication skills.
• Comfortable working in a fast-paced environment.
• Experience with B2B marketing programs and lead qualification processes.

Nice-to-haves

• Experience with Qualified, 6sense, and Tableau.
• Knowledge of account-based marketing.

Benefits

• Medical, dental and vision coverage.
• 401k Retirement Plan.
• Prepaid legal assistance.
• Paid time off for vacation, sickness, holiday, and bereavement.
• 100% company-paid life insurance.
• Long-term disability insurance.