Marketing Specialist Douglas Cooling Heating Plumbing Electrical Pelham, AL Job Details Full-time $45,000 - $60,000 a year 9 hours ago Benefits Paid training Health insurance Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Flexible schedule Life insurance Qualifications Social media marketing Sales Social media management Social media strategy Final Cut Pro Electrical experience Content creation Digital marketing Plumbing HVAC Adobe Premiere Video production 1 year Google Analytics Video editing Communication skills Marketing Entry level Full Job Description Job Title: Marketing Specialist Location: Birmingham, AL Company: Douglas Cooling Heating Plumbing Electrical Position Overview: Douglas Cooling Heating Plumbing Electrical is seeking a creative and motivated Digital Marketing Specialist to focus on building and enhancing our online presence. This role prioritizes video content creation, management of Google services (Google My Business, Local Services Ads, and more), and social media strategy. The ideal candidate will be a hands-on marketer with a passion for storytelling, creativity, and data-driven results. This position is perfect for someone with a foundational understanding of digital marketing who wants to grow their career with a supportive and innovative team. Key Responsibilities: Video Content Creation: Develop and produce engaging video content for platforms like YouTube, Facebook, and Instagram to promote our services and connect with customers. Google Services Management: Optimize and manage Google My Business, Local Services Ads (LSA), and other Google platforms to improve local visibility and drive leads. Social Media Strategy: Create and execute social media campaigns across platforms like Facebook, Instagram, and LinkedIn, ensuring consistent branding and messaging. Online Reputation Management: Monitor and respond to online reviews to maintain a positive brand reputation. Content Creation: Assist in creating written and visual content for various platforms, ensuring alignment with company goals and branding. Performance Analysis: Track and analyze the effectiveness of marketing efforts using tools like Google Analytics, providing actionable insights to improve strategies. Requirements: 1+ years of experience in digital marketing or a related field. Proficiency with video editing tools (e.g. Adobe Premiere, Final Cut Pro, or similar software). Familiarity with Google platforms such as My Business and Local Services Ads. Exceptional communication and sales skills to actively engage in community events and build relationships. Basic understanding of social media platforms and their best practices. Strong communication skills and a creative mindset. HVAC, plumbing, or electrical industry experience is a plus but not required. Benefits: Competitive salary ranging from $45,000 to $60,000/year based on experience. SiMPLE IRA Plan (401k-style) with a company match. Bonuses and performance incentives. Flexible working options. Paid training and professional development opportunities. Health, dental, vision, and life insurance. Paid time off (PTO) and company-sponsored events. How to apply: Interested candidates should send their resume' and a brief cover letter detailing their relevant experience to . Please include examples of video content, social media campaigns, or other relevant work, if available. Job Type: Full-time Pay: $45,000.00 - $60,000.00 per year Benefits: 401(k) 401(k) matching Flexible schedule Life insurance Vision insurance Schedule: Holidays Monday to Friday Weekends as needed Experience: Marketing: 1 year (Required) Ability to Commute: Pelham, AL 35124 (Required) Ability to Relocate: Pelham, AL 35124: Relocate before starting work (Required) Work Location: In person