Product Marketing Manager - Investment Accounting

About the position

Clearwater Analytics is seeking a Product Marketing Manager to lead the marketing efforts for our industry-leading investment accounting product. This product delivers daily, accurate, comprehensive, customizable reports, empowering our clients to streamline their accounting close, risk, compliance, and tax operations.

Responsibilities

• Develop and refine product positioning, messaging, and value propositions that resonate with accounting, finance, and compliance professionals.
• Clearly articulate how Clearwater's investment accounting product delivers unparalleled accuracy, efficiency, and insight for accounting close, risk, compliance, and tax operations.
• Ensure messaging aligns with the company's overarching vision and drives differentiation in the market.
• Conduct research to understand industry trends, customer needs, and competitive landscape.
• Monitor competitor activity and use insights to inform product strategy and positioning.
• Act as the go-to expert on market dynamics for investment accounting and reporting.
• Partner with customer success, sales, and product teams to gather and synthesize customer feedback into actionable insights.
• Build detailed personas and map customer workflows, ensuring Clearwater's solutions align with client segments.
• Anticipate industry trends and position Clearwater as the clear leader.
• Lead cross-functional teams in planning and executing successful product launches for new features and enhancements.
• Collaborate with demand generation and content teams to create impactful campaigns, thought leadership materials, and case studies.
• Support regional marketing efforts to ensure localized messaging and campaign success.
• Develop and deliver sales tools, presentations, and collateral that communicate the value of Clearwater's investment accounting product.
• Provide ongoing training and support to the sales team, enabling them to position and sell the product effectively.
• Design strategies for cross-sell and upsell opportunities, driving additional value for existing clients.
• Define and execute a long-term product marketing strategy aligned with revenue goals and business objectives.
• Analyze marketing performance data to refine strategies and improve outcomes.
• Collaborate closely with senior leaders to ensure marketing initiatives align with organizational priorities.

Requirements

• Bachelor's degree in Marketing, Business, Finance, or a related field
• 7+ years of product marketing experience, financial services expertise required
• Strong knowledge of investment accounting, compliance, risk, and tax operations workflows
• Proven ability to develop and execute go-to-market strategies that drive measurable results
• Expertise in creating compelling product messaging and positioning for complex solutions
• Collaborative and adaptable, with the ability to work cross-functionally in a fast-paced environment
• Excellent communications skills

Benefits

• Business casual atmosphere
• Team focused culture that promotes innovation and ownership
• Access cutting edge investment reporting technology and expertise
• RSUs as well as employee stock purchase plan and 401k with match
• PTO and volunteer time off to give back to the community
• Defined and undefined career pathways allowing you to grow your own way
• Work from anywhere 3 weeks out of the year
• Work from home Fridays
• Maternity and paternity leave