Gypsum Resources Materialsposted 6 months ago
$58,597 - $70,569/Yr
Full-time • Mid Level
Las Vegas, NV
Mining (except Oil and Gas)
About the position
The Real Estate Digital Marketing Strategist will design and implement a comprehensive online marketing strategy for Gypsum Resources Materials, LLC. This role focuses on enhancing the company's digital presence in the real estate sector through various digital tools, including AI and 3D programming, to drive brand visibility and lead generation.
Responsibilities
- Develop & Implement Digital Marketing Strategy
- Website Development
- 3D Programming
- AI Video and Image Generation
- Market Research & Analytics
- Competitor Analysis
- Content Strategy
- Manage Digital Channels
- Campaign Performance
- Budget Management
Requirements
- Proven experience as a Digital Marketing Strategist or similar role, with a focus on the real estate industry.
- Expertise in real estate marketing, including an understanding of market trends and buyer behavior.
- Proficiency in website development and management (HTML, CSS, WordPress, or similar platforms).
- Knowledge of AI tools for video and image generation.
- In-depth understanding of market research, competitor analysis, and analytics tools (Google Analytics, SEMrush, etc.).
- Strong experience with managing digital marketing channels (social media, email, SEO, PPC).
- Solid experience in creating content strategies and copywriting for digital platforms.
- Data-driven mindset, with the ability to assess performance and adjust strategies accordingly.
- Excellent organizational skills, with the ability to manage multiple projects simultaneously.
- Strong communication skills and the ability to work cross-functionally with other teams.
Nice-to-haves
- Experience in AI-based tools and platforms for content creation.
- Familiarity with CRM systems and marketing automation tools.
- Knowledge of digital advertising platforms (Google Ads, Facebook Ads, etc.) and their integration with real estate marketing strategies.
- Strong Powerpoint and Excel skills.
- Real Estate industry experience.
Benefits
- Health insurance
- Paid time off
