Sales Account Executive ($50,000 - $70,000)

$25,000 - $70,000/Yr

Lamar Advertising Company - Decatur, GA

Full-time - Entry Level

Decatur, GA

Professional, Scientific, and Technical Services

About the position

The Account Executive role at Lamar Advertising involves promoting and selling outdoor advertising solutions to businesses in Decatur, IL, and surrounding areas. This position is crucial for meeting and exceeding sales objectives through effective relationship-building and professional sales techniques. The role requires a blend of in-office training and fieldwork, with a focus on developing long-term advertising partnerships and maximizing sales potential.

Responsibilities

• Meet and exceed sales targets and monitor personal sales data and reports.
• Target businesses in the assigned area and visit established Lamar clients as well as competitors' clients.
• Exhibit working knowledge of local and national competition.
• Cluster accounts to work them efficiently.
• Identify potential growth areas and open new accounts.
• Use Lamar computer tools to locate prospects, follow up on leads, and prepare proposals and presentations.
• Develop presentation skills and present to clients regularly.
• Actively participate in sales meetings, regional meetings, seminars, and trade shows.
• Perform administrative duties, such as maintaining sales plans and following up on client production orders.

Requirements

• Current and Valid Driver's License required.
• College Degree preferred.
• Previous Outdoor Advertising sales experience preferred.
• Proficiency in Microsoft Office Suite.
• CRM experience preferred.

Nice-to-haves

• Comfort making cold calls over the phone and in-person.
• Ability to make oral presentations and clearly articulate policies and procedures.
• Motivation to learn new technology and systems.
• Ability to exhibit effective time management and self-organization.
• Willingness to immerse yourself in the outdoor advertising industry.
• Ability to communicate professionally both verbally and in writing.
• Intrinsic self-motivation to overcome challenges and meet goals.
• Resilience in response to rejection.

Benefits

• Comprehensive training program with opportunities to participate in corporate-hosted Lamar Sales School.
• Multiple medical plan options and a health savings account.
• Hospital, Critical Illness, and Accident coverage.
• Dental and vision insurance.
• Short and long-term disability and paid parental leave.
• 120 hours of paid time off (PTO) that increases with tenure.
• 12 paid company holidays including Presidents Day and Juneteenth.
• Employee Stock purchase plan.
• 401(k) plan with company match.
• Wellness program incentives such as medical plan premium holidays and HSA contributions.
• Ongoing professional development and internal leadership programs.