Sales Account Executive

About the position

Are you in search of a workplace that thrives on community connections through advertising? If so, we'd love to have you join our sales team! We need someone who understands the connection between marketing and sales and genuinely gets excited with each and every sale - big or small. Our Lamar office in Morgantown, West Virginia is now hiring a new Account Executive (salary + commission) to help us bring innovative outdoor advertising campaigns to life for brands in Morgantown, WV and surrounding areas. The purpose of the Sales Account Executive is to meet and exceed sales objectives in their assigned territory by promoting and selling outdoor advertising to qualified advertisers. An Account Executive (AE) is expected to use professional sales techniques and develop long-term advertising relationships that grow Lamar advertising sales.

Responsibilities

• Meet and exceed sales targets and monitor personal sales data and reports
• Target businesses in the assigned area and visit each established Lamar client as well as competitor's clients in a specified time frame
• Exhibit working knowledge of local and national competition
• Cluster accounts to work them efficiently
• Identify potential growth areas and open new accounts
• Use Lamar computer tools to locate prospects & follow up on leads, as well as prepare proposals, written presentations, and research
• Develop their presentation skills by utilizing computer tools, and presenting to clients on a regular basis
• Develop new product knowledge and selling skills
• Actively participate in sales meetings, regional meetings, seminars, and trade shows
• Perform administrative duties, such as maintaining daily, weekly, and monthly sales plans a month in advance
• Follow up on all client production orders and problem-solve any issues that may arise
• Maintain organized and up-to-date records of clients and sales activity

Requirements

• Current and Valid Driver's License required
• College Degree preferred
• Previous Outdoor Advertising sales experience preferred
• Proficiency in Microsoft Office Suite
• CRM experience preferred
• Comfort making cold calls over the phone and in-person
• Ability to make oral presentations and clearly articulate policies and procedures
• Align with our values of inclusivity and effectively communicate with people of various social, cultural, economic, and educational backgrounds
• Motivation to learn new technology and systems
• Ability to exhibit effective time management and self-organization
• Willingness to immerse yourself in the outdoor advertising industry with the intent of selling its benefits to businesses and customers
• Ability to communicate professionally both verbally and in writing
• Ability to perform effectively under fluctuating workloads
• A knack for making connections and gaining the trust of others
• Ability to meet a sales quota and utilize general sales techniques
• Intrinsic self-motivation to overcome challenges and meet goals
• Resilience in response to rejection

Benefits

• A Hybrid Monday-Friday 8a-5p schedule with some after hours activities as well as paid holidays, with a combination of time spent in-office and selling in the field
• First-year earning potential of $45,000 - $65,000 including commissions, dependent on experience and selling ability
• Monthly auto and cell allowances for work-related expenses
• Comprehensive 3-4 week training program with opportunities to participate in our corporate-hosted Lamar Sales School
• Multiple medical plan options and a health savings account
• Hospital, Critical Illness, and Accident coverage
• Dental and vision insurance
• Short and long-term disability and paid parental leave
• 120 hours of paid time off (PTO) that increases with tenure
• 12 paid company holidays including Presidents Day and Juneteenth
• 401(k) plan with company match
• Employee Stock purchase plan
• Wellness program incentives such as medical plan premium holidays and HSA contributions
• Ongoing professional development and internal leadership programs to maximize your career potential
• Advancement opportunities, as our goal is to promote all Sales Managers from within!