The Sales Professional makes the client's needs their primary focus. They strive to establish client relationships, listening to clients to anticipate their needs and take personal responsibility for the client's requests. The Sales Professional is very knowledgeable about Company merchandise and remains continuously up to date as new products are introduced. The Sales Professional strives to create a good impression and delivers memorable service to clients, exhibiting a passion for timepieces and/or jewelry with a focus on storytelling and hospitality.