Senior Brand Manager

Revlon • New York, NY

319d • $130,000 - $155,000

About The Position

At , we create beauty innovations for everyone that inspire confidence and ignite joy every day. Breaking beauty boundaries is in our company's DNA. Since its game-changing launch of the first opaque nail enamel in 1932 (and later, the first long-wear foundation), has provided consumers with high-quality product innovation, performance, and sophisticated glamour. Elizabeth Arden made waves as a woman-led beauty company in the 1920s. In 1931, Almay became the original hypoallergenic, fragrance-free beauty brand. Today, resiliently continues its legacy as a leading global beauty company. Our diverse portfolio—which consists of some of the world's most iconic brands and product offerings in color cosmetics, skincare, hair color & care, personal care, and fragrances—is sold around the world through prestige, professional, mass, and direct-to-consumer retail channels. These brands include , Professional, Elizabeth Arden, Almay, American Crew, CND, Cutex, Mitchum, Sinful Colors, Creme of Nature, Britney Spears, Christina Aguilera, John Varvatos, Juicy Couture, Ed Hardy and more. We honor our heritage, embrace change, and applaud diversity. We champion our employees and celebrate our consumers. We are , together, transforming beauty.

Requirements

• 7+ years in marketing, preferably in the beauty industry.
• BS degree in Communications, Business or Marketing, or related degrees.
• Proficiency in digital marketing tools and platforms (Google Analytics, SEO, SEM, social media).
• Strong knowledge of digital and social media landscape and channels, including influencer networks.
• A flair for innovative thinking and a passion for beauty trends.
• Ability to interpret data and translate it into actionable strategies.
• Familiarity with IRI/Nielsen.
• Strong interest in market trends, competitive landscape, and consumer behavior.
• Knowledge in all areas of marketing with a passion to understand and learn more.
• Ability to effectively communicate & collaborate through multiple platforms and forums.
• Ability to innovate, develop and execute against all product initiatives working collaboratively as well as independently.
• Strong team management, project management and interpersonal skills.

Responsibilities

• Develop long term marketing strategies that align with our brand vision and business goals.
• Conduct market research to identify trends, customer & consumer needs, and competitive landscape.
• Manage multiple projects simultaneously, ensuring they are completed on time and within budget.
• Develop and execute go-to-market strategies that make our product launches unforgettable.
• Work closely with global/innovation team, sales, and creative teams to ensure seamless execution of marketing campaigns.
• Analyze sales data to identify trends, opportunities, and areas for improvement that inform marketing strategies and drive revenue.
• Analyze financial information, budgets, and ROI to make informed marketing decisions.
• Use analytics and market research to drive strategic decisions and optimize marketing efforts.
• Craft compelling narratives that resonate with our target audience and elevate our brand presence.
• Create experiences that delight and engage customers.
• Collaborate with creative teams to produce engaging content that resonates with our audience.
• Monitor and analyze campaign & new product performance, providing insights and recommendations for optimization.
• Stay ahead of market trends and consumer behavior to keep our brand at the forefront of the beauty industry.
• Maintain a deep understanding of the competitive landscape to identify opportunities and threats.
• Inspire and mentor early in career talent to achieve their best work.

Benefits

• Medical, dental, and vision benefits.
• Company-paid basic life insurance policy.
• Company-paid short-term disability insurance.
• Long-term disability.
• Supplemental life insurances.
• Flexible spending accounts.
• Critical illness insurance.
• Group legal.
• Identity theft protection.
• 401k Retirement Savings Plan.
• 3 weeks of vacation, pro-rated based on date of hire for the 1st year of employment.
• Twelve paid holidays throughout the calendar year.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Industry: Health and Personal Care Retailers
• Education Level: Bachelor's degree