Senior Copywriter (San Francisco)

Rippling People Center Inc. - San Francisco, CA

Full-time - Senior

San Francisco, CA

About the position

The Senior Copywriter at Rippling will be responsible for managing and enhancing the brand's voice across the marketing website. This role involves creating compelling copy for various web content, product launches, and collaborating with design teams to ensure cohesive messaging that aligns with the company's corporate positioning and product offerings.

Responsibilities

• Act as a steward for Rippling's brand voice on the web
• Own messaging for the full suite of Rippling products on the web
• Concept, write, and edit copy for product launches and content experiences
• Develop and maintain a deep understanding of Rippling's corporate positioning and messaging
• Serve as a strategic partner to GTM, translating research into product messaging
• Define content strategy and structure for web pages in collaboration with web designers
• Collaborate with web designers and Brand team members to enhance copy and design
• Navigate ambiguity comfortably as an organized self-starter

Requirements

• A copywriting portfolio showcasing breadth and depth
• 7+ years experience, with some in-house SaaS experience
• Track record of collaborating with internal clients
• Ability to challenge others directly and adapt when challenged
• Deep understanding of writing for the web, including SEO and usability best practices
• Ability to see projects through with minimal guidance
• Willingness to brainstorm and line-edit obsessively
• Knowledge about the SaaS space and curiosity about Rippling's customers

Benefits

• Equal opportunity employer
• Commitment to diversity and inclusion
• Reasonable accommodations for candidates with disabilities
• Collaborative work environment
• In-office work policy for employees within 40 miles of an office