Amazon - New York, NY

posted 22 days ago

Full-time - Mid Level
New York, NY
10,001+ employees
Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Senior Event Content Marketing Manager will lead the creation and delivery of programming for AWS-hosted events within the Worldwide Public Sector (WWPS) team. This role requires a strategic B2B marketer who can effectively communicate and collaborate with various stakeholders to develop compelling content that aligns with business goals and brand messaging. The position demands exceptional communication skills and the ability to manage projects across multiple teams in a fast-paced environment.

Responsibilities

  • Serve as the event content strategist driving the creation and delivery of compelling content in alignment with business goals, brand and product messages, and other priorities.
  • Clearly communicate strategies to internal stakeholders, including WWPS leadership, to gain alignment on content strategy.
  • Identify content needs and manage content development events end-to-end, from event development to post-event reporting.
  • Work directly with content owners to identify deliverables and deadlines, communicate expectations, and ensure results.
  • Understand the brand and product positioning with the ability to ensure consistent, on-brand messaging.

Requirements

  • 6+ years of professional non-internship marketing experience
  • Experience using data and metrics to drive improvements
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience communicating results to senior leadership.

Nice-to-haves

  • Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
  • Experience with Salesforce and Tableau
  • 5+ years of developing event content for acquisition/demand generation marketing
  • Thrives in an ambiguous environment; can independently remove blockers and make decisions autonomously.
  • Proven ability to manage multiple, competing priorities simultaneously, creating a sense of urgency in a fast-paced, dynamic environment.
  • Experience developing event content inclusive of breakout sessions, keynotes, videos and other event-related content.

Benefits

  • Flexible work hours and arrangements
  • Mentorship and career growth opportunities
  • Employee-led affinity groups fostering a culture of inclusion
  • Ongoing events and learning experiences
  • Knowledge-sharing and career-advancing resources
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