Senior Event Content Marketing Manager , Worldwide Public Sector Marketing

$112,800 - $186,500/Yr

Amazon - Arlington, VA

Full-time - Mid Level

Arlington, VA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Senior Event Content Marketing Manager is a key role within the Worldwide Public Sector (WWPS) team at Amazon Web Services (AWS). This position is responsible for the end-to-end creation and delivery of programming for WWPS hosted events, focusing on developing compelling content that aligns with business goals and brand messaging. The role requires collaboration with various stakeholders to understand AWS solutions and effectively communicate strategies to internal and external audiences.

Responsibilities

• Serve as the event content strategist driving the creation and delivery of compelling content in alignment with business goals, brand and product messages, and other priorities.
• Clearly communicate strategies to internal stakeholders, including WWPS leadership, to gain alignment on content strategy.
• Identify content needs and manage content development events end-to-end, from event development to post-event reporting.
• Work directly with content owners to identify deliverables and deadlines, communicate expectations, and ensure results.
• Understand the brand and product positioning with the ability to ensure consistent, on-brand messaging.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience communicating results to senior leadership.

Nice-to-haves

• Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights
• Experience with Salesforce and Tableau
• 5+ years of developing event content for acquisition/demand generation marketing
• Thrives in an ambiguous environment; can independently remove blockers and make decisions autonomously.
• Proven ability to manage multiple, competing priorities simultaneously, creating a sense of urgency in a fast-paced, dynamic environment.
• Experience developing event content inclusive of breakout sessions, keynotes, videos and other event-related content.

Benefits

• Flexible work hours and arrangements
• Endless knowledge-sharing and mentorship opportunities
• Career-advancing resources
• Diverse and inclusive workplace culture