Senior Media Buyer

About the position

Yahoo serves as a trusted guide for hundreds of millions of people globally, helping them achieve their goals online through our portfolio of iconic products. For advertisers, Yahoo Advertising offers omnichannel solutions and powerful data to engage with our brands and deliver results. It takes powerful technology to connect our brands and partners with an audience of nearly 900 million. Whether you're writing mobile app code, engineering the servers behind our massive ad tech stacks, or developing algorithms to process trillions of data points daily, your work here will have a tremendous impact on our business—and the world. The GINSU team is part of Yahoo! Search organization. We build, plan, launch and optimize Search, Display & Native campaigns across multiple platforms including Google Ads, Yahoo Gemini, Facebook, Taboola, Outbrain, Zemanta and others. Things we love: driving revenue for Yahoo, achieving killer click-through rates and skyrocketing conversions, continuous learning, collaborating with talented colleagues who push us to be better, and thriving in our fast-paced, fun environment.

Responsibilities

• Independently identify and prioritize opportunities to deliver projects that drive growth across Yahoo's highest-value Search terms.
• Ensure ROI performance, efficiency and quality at scale.
• Communicate directly with partners, product teams, and leadership at all levels to promote spend growth while ensuring long-term GINSU success.
• Support Digital Growth strategies, roadmaps, scrums, and product rollouts across analytics/insights, acquisition/referrals, activation/onboarding, and adoption.
• Partner closely with Product, Editorial, Media Buying teams, and other internal team members to provide best-in-class service.
• Work independently, requiring guidance only in complex situations.
• Lead functional teams or projects with moderate resource requirements, risks, and/or complexity.
• Lead others in solving complex work problems and network with key contacts outside your area.
• Impact a range of customer, operational, project, or service objectives.

Requirements

• Bachelor's degree preferred, but not required.
• 5+ years of successful Media Buying experience on platforms such as Google Ads, Facebook, Outbrain, etc.
• Excellent verbal and written communication skills with ability to problem-solve in a fast-paced environment.
• Experience with digital traffic tools (e.g., Google Analytics, Adobe Omniture, comScore) and enterprise BI tools (e.g., Looker).
• Knowledge of digital advertising, social media, search/SEO, and search arbitrage.
• Ability to conceptualize business issues, formulate hypotheses, gather results, analyze data, and make appropriate recommendations.
• Strong quantitative and analytical skills.
• Curious, entrepreneurial mindset with desire to learn about our business, back-end systems, and consumers.
• Prior experience in media, technology, and/or startups preferred.

Benefits

• Comprehensive healthcare
• 401k
• Backup childcare
• Education stipends
• Incentive compensation opportunities in the form of discretionary annual bonus or commissions