Social Media and Digital Marketing Co-Op

About the position

Working as a valuable part of the Marketing and Communications team, the Social Media and Digital Marketing Co-Op will contribute to the Mount's efforts to attract, engage, and retain constituents through online channels. Led by a former Brand President from Procter & Gamble, the Marketing team is constantly learning, growing, and innovating, and wants to hire a student looking to do the same.

Responsibilities

• Assist the Social Media & Experiential Marketing Manager with managing a social media content calendar
• Create posts and event announcements
• Monitor conversations about MSJ
• Engage in basic digital marketing initiatives
• Measure the effectiveness of overall efforts
• Spend about one-third of the hours in the field during nights and weekends doing social posts at MSJ events
• Coordinate 'takeovers' of MSJ social media accounts
• Assist with live streaming events
• Consult regularly with members of the University Communications team and work with other campus community members and third-party vendors

Requirements

• Must be enrolled at Mount St. Joseph University
• Must be at least a second-year/sophomore student who has successfully completed CED 220 or will be enrolled in CED 220 during their co-op experience
• Must have personal experience using at least four of the following platforms: Instagram, Twitter, Facebook, LinkedIn, TikTok, Snapchat
• Must have strong written and interpersonal communication skills
• Must be trustworthy and responsible with University logins and passwords
• Should have strong organizational skills and pay close attention to detail

Nice-to-haves

• Sincere curiosity about how constituents experience the MSJ brand on social media and digital marketing channels
• Enthusiasm for brainstorming content ideas and scouting industry competitors
• Proficiency in Microsoft Excel, Google Sheets, or similar software
• Candidates with video editing experience will be given preference

Benefits

• Annual performance evaluations if the student works the entire academic year
• Opportunity to gain skills valuable for any field