Sr. Event Marketing Manager, Global Segment Marketing, ISV, SUP, SMB

$112,800 - $186,500/Yr

Amazon - Seattle, WA

Full-time - Mid Level

Seattle, WA

Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Sr. Event Marketing Manager for Global Segment Marketing at Amazon Web Services (AWS) is responsible for strategizing and leading complex marketing programs aimed at software companies, startups, and small businesses. This role involves managing cross-functional teams, overseeing event execution, and ensuring effective communication and budget management. The position requires a strong focus on event marketing, project management, and relationship building to drive success in AWS's marketing initiatives.

Responsibilities

• Strategize and lead small, complex programs within the GTM portfolio, including building the program and communications strategy, determining goals, and creating work back plans with deliverables.
• Manage cross-functional teams, vendors, and agencies while overseeing budget management and tracking success metrics.
• Support Lead Program and Content Managers with event and work stream management across multiple programs.
• Utilize exceptional communication skills to manage leadership reviews, weekly team meetings, deliverables, timelines, budgets, and post-event debriefs.
• Juggle multiple priorities while executing high-quality deliverables with attention to detail and excellent time, resource, and skills management.
• Support on-site execution of events.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)
• Experience building, executing, and scaling cross-functional marketing programs
• Experience building and formatting web pages and email templates

Nice-to-haves

• Experience creating and executing integrated marketing lead generation campaigns using tactics that include live or virtual events, webinars, email, lead nurture programs, and CRM/sales insights

Benefits

• Flexible work hours and arrangements
• Mentorship and career growth opportunities
• Employee-led affinity groups fostering a culture of inclusion
• Knowledge-sharing and career-advancing resources