Branch Metricsposted about 1 month ago
$160,000 - $180,000/Yr
Full-time • Senior
Austin, TX
Professional, Scientific, and Technical Services

About the position

At , we're transforming how brands and users interact across digital platforms. Our mobile marketing and deep linking solutions are trusted to deliver seamless experiences that increase ROI, decrease wasted spend, and eliminate siloed attribution. Our team consists of smart, humble, and collaborative people who value ownership over all. Everything we do is centered around creating a great product, team, and company that lives and breathes our motto: Build Together, Grow Together, Win Together. is looking for a Senior Growth Product Manager to drive customer acquisition, engagement, and retention initiatives. This newly created position opportunity will report directly to the VP of Product. In this role, you will drive user growth and engagement! You will be responsible for the product vision for our growth initiatives and work across teams to bring it to life. You'll own the full feature lifecycle, build the growth roadmap, and track key metrics tied to user acquisition, feature adoption, and revenue. You'll also work closely with engineers, designers, and data scientists to create awesome user experiences.

Responsibilities

  • Establish and execute the product vision for growth initiatives, building alignment across teams and leadership
  • Drive features through the full lifecycle: ideation, specification, development, release, and iteration
  • Build and prioritize the growth roadmap, balancing quick wins with long-term strategic initiative
  • Own key performance indicators that directly impact company goals, particularly around mobile user acquisition, adoption, and revenue
  • Establish a lightweight experimentation framework that drives rapid learnings and actionable insights
  • Design and execute A/B tests in collaboration with data science and engineering teams
  • Analyze user behavior data using mobile analytics tools to identify optimization opportunities
  • Develop and maintain growth models to track and forecast success metrics
  • Lead teams of engineers, designers, and data scientists to execute high-impact experiments
  • Partner with product designers to create engaging user experiences
  • Collaborate with marketing to align product features with acquisition and retention goals
  • Share insights and test results across teams to foster a culture of continuous improvement

Requirements

  • At least 7+ years of product management experience, with 5 years of product experience directly related to growth and monetization
  • Proven track record in developing and executing growth strategies for various products
  • Experience in setting up and leading robust experimentation and A/B testing processes
  • Strong analytical skills and familiarity with metric-based product development
  • Excellent communication skills, capable of explaining complex technical concepts to non-technical stakeholders and influencing business decisions
  • Demonstrated ability to be resourceful, curious, and innovative
  • Experience leading projects and teams
  • Proactive self-starter with strong bias for action
  • Bachelor's Degree in Engineering, Business, Design, Psychology, Marketing, or equivalent
  • Advanced degree in Business, Computer Science, Design, Psychology, or equivalent
  • Extensive experience in fast-growing, consumer-facing apps that have strong subscription growth

Benefits

  • Comprehensive benefits package including health and wellness programs
  • Paid time off
  • Retirement planning options
  • Potential equity for qualifying positions

Job Keywords

Hard Skills
  • Business Decisions
  • Growth Strategies
  • Key Performance Indicators
  • Production Management
  • Team Leadership
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