Sr. Manager, Digital Media

About the position

Drive growth through digital marketing efforts across various channels. Collaborate with teams in Digital Marketing, Brand Management, Shopper Marketing, and Sales to achieve measurable results, including attracting new customers, retaining existing ones, and increasing revenue.

Responsibilities

• Collaborate with cross-functional teams to align digital media efforts with broader marketing objectives.
• Ensure continuity and consistency in the brand experience across digital channels, working closely with teams such as Brand, Marketing, and Sales.
• Provide guidance and support to the team executing tactical plans.
• Work closely with cross-functional teams like Brand and Creative Services to create, design, and deliver the assets required for executing digital marketing plans, ensuring alignment with growth and performance goals.
• Direct the creation and presentation of performance reports, providing insights and actionable recommendations to inform future digital marketing strategies and planning.
• Encourage new, innovative approaches within digital media marketing while supporting continuous learning and development.

Requirements

• Bachelor's Degree in Communications, Marketing, Advertising, Public Relations, Media studies, or related fields (preferred).
• More than 5 years of experience in Retail Media.
• More than 5 years of experience in Performance Marketing.
• Functional experience of retail media platforms, Amazon Marketing Cloud, Wal-Mart Connect, Google Analytics, Bid Management Platforms and Microsoft Office Suite.

Benefits

• Base Pay Range: USD $97,500 - USD $130,000 (+)