Amazon - Arlington, VA

posted 25 days ago

Full-time - Mid Level
Arlington, VA
Sporting Goods, Hobby, Musical Instrument, Book, and Miscellaneous Retailers

About the position

The Sr. Marketing Manager for Events at AWS WWPS EDU/SLG Field Marketing is responsible for executing demand generation events hosted by AWS and third-party organizations. This role involves creating the vision and managing the involvement of the EDU, SLG, and XTech field marketing teams in large-scale AWS-hosted events, as well as overseeing event strategy and execution for regional events targeting specific customer segments. The position requires strong organizational and analytical skills, the ability to influence stakeholders, and effective collaboration across various teams to ensure successful event outcomes.

Responsibilities

  • Develop and manage end-to-end plans for in-person events, both AWS-hosted and third-party.
  • Define goals for each program, manage budgets and timelines, and develop demand generation strategies.
  • Oversee vendor and venue partnerships to ensure high-quality customer experiences.
  • Provide detailed ROI reports on events and activities associated with executed programs.
  • Utilize exceptional communication skills to collaborate across stakeholder groups on event briefs, plans, and debriefs.

Requirements

  • 6+ years of professional non-internship marketing experience.
  • 7+ years of experience in developing and managing acquisition marketing or channel programs.
  • Experience using data and metrics to drive improvements.
  • Proficiency in Excel or Tableau for data manipulation, including macros, charts, and pivot tables.
  • Experience in building, executing, and scaling cross-functional marketing programs.
  • Experience in developing and executing campaigns across multiple time zones and languages.

Nice-to-haves

  • Experience driving direction and alignment with large cross-functional teams and agency partners.
  • Experience designing and executing joint marketing plans with strategic alliance partners on a global scale.

Benefits

  • Flexible work hours and arrangements
  • Mentorship and career growth opportunities
  • Employee-led affinity groups fostering inclusion
  • Work-life balance initiatives
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