Technical Writer Strategist

- Mid Level

Cary, NC

Computer and Electronic Product Manufacturing

About the position

As a writer-strategist in the AppleCare Digital group, you will be responsible for planning and writing support content that's easy to find, use, and understand. You'll work closely with SEO leads, project managers, and designers. This role requires you to think critically about the content you create: How content fits together, what content to write, how customers will use it, when they'll need it, and how they'll find it. You will identify content gaps and propose logical ways to fill them based on data. You'll build, review, and socialize content plans, progress, and results with partners and senior managers, and you'll track KPIs to measure content effectiveness and optimize/improve content as needed.

Responsibilities

• Plan and write support content that is easy to find, use, and understand.
• Collaborate with SEO leads, project managers, and designers.
• Conduct content reviews with key partners from engineering, product marketing, and legal teams.
• Identify content gaps and propose solutions based on data.
• Build, review, and socialize content plans with partners and senior managers.
• Track KPIs to measure content effectiveness and optimize content as needed.

Requirements

• 3 years of related experience with a BA/BS degree in a technical writing or related field.
• Excellent communication, collaboration, and organizational skills.
• Experience writing sleek, user-focused content (technical writing is a plus).
• Ability to juggle multiple tasks for several projects at the same time, often on short timelines.
• Utilize common Key Performance Indicators found in content management organizations.

Nice-to-haves

• 6+ years of related experience with a Master's degree in related field of study.
• Experience writing content for desktop, mobile, and other apps and channels.
• Experience with single-source content/CMS.
• Experience with style guides.
• Experience writing globally and accessibly.

Benefits

• Apple is an equal opportunity employer that is committed to inclusion and diversity.