Web Design Specialist II

About the position

The Web Design Specialist II is the creative force behind the TEEX online presence, with responsibilities spanning website design, page layout, curating content, and performance monitoring. This position utilizes end-user data to ensure ease of usability of use and collaborates across internal teams to ensure content aligns with our business goals. Oversees website design and work with web developers to implement functionality. Leveraging reporting tools, monitors performance metrics and user feedback to drive improvements, while also championing web design standards agency-wide. This position reports to the Director of Marketing and Communications.

Responsibilities

• Develop and actively contribute ideas for content, visuals and stories with a focus on increasing audience engagement.
• Ensure web content is clear, concise, and adheres to journalistic standards and brand guidelines.
• Optimize content for SEO to enhance online visibility.
• Conduct regular content audits for accuracy, relevance and consistency.
• Verify content is appropriate, factually accurate and grammatically correct.
• Communicate regularly with stakeholders, providing updates and addressing feedback.
• Provide website training for stakeholders needing editing permissions.
• Oversee internal and external website design.
• Coordinate with web developers to implement new features, designs, and functionalities.
• Create and optimize graphic elements for web use, enhancing overall aesthetic and functionality.
• Collaborate with marketing teams on visual assets for promotional campaigns.
• Develop wireframes, prototypes, and visual designs aligning with brand guidelines and user experience principles.
• Ensure web content is accessible to all users, adhering to web accessibility standards.
• Ensure responsive and optimized designs for various devices.
• Stay updated on the latest web trends and technologies.
• Use site monitoring tools to track accessibility issues and resolve them.
• Generate regular reports on KPIs to optimize content and user engagement.
• Conduct user research and usability testing for iterative improvements.
• Monitor all public-facing agency websites.
• Establish and promote web design guidelines and standards agency-wide.

Requirements

• Bachelor’s degree or equivalent combination of education and experience.
• Two years of related Communications experience.
• Must have a valid motor vehicle operator’s license or ability to obtain within 30 days of employment.

Nice-to-haves

• Knowledge in 508 compliance.
• Experience in SEO.