Product Marketing Manager - AI/ML

Snowflake Computing - Belmont, CA

Full-time - Mid Level

Hybrid - Belmont, CA

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services

About the position

The position is for a product marketing professional at Snowflake, focusing on AI and ML initiatives. The role involves leading full-funnel product marketing and go-to-market strategies for high-profile AI and ML product releases and campaigns. The candidate will work closely with various teams, including product management, sales, and marketing, to create innovative programs targeting leadership in data science and machine learning. This hybrid role requires collaboration and accountability for the success of go-to-market campaigns, leveraging data to guide decisions and improve marketing motions.

Responsibilities

• Build and execute a go-to-market strategy targeting leadership in data science, machine learning, and generative AI.
• Create messaging, content assets, and sales enablement materials for marketing and sales teams.
• Execute and be accountable for the success of go-to-market campaigns requiring cross-functional collaboration.
• Leverage data to identify opportunities and measure performance of go-to-market activities.
• Work directly with customers, partners, and sales to improve go-to-market motions and represent Snowflake's value proposition.
• Communicate customer requirements and provide input to product management on product enhancements.

Requirements

• 4+ years of experience in product marketing.
• Experience in a core area of AI, such as predictive ML, search, foundation models, or generative AI is preferred.
• Exceptional written communication skills and ability to synthesize complex information into clear presentations.
• Demonstrated track record of building successful go-to-market programs and campaigns.
• Cross-functional team management and organizational skills, with the ability to influence without authority.
• Analytical mindset, interpreting and summarizing data with actionable insights.
• Technically-curious yet business-benefit oriented on emerging data and AI technologies.
• BS/BA, MBA preferred.
• Programming experience is a plus.