Account Director (Digital Marketing)

$90,000 - $120,000/Yr

Ignite Visibility - San Diego, CA

Full-time - Senior

Remote - San Diego, CA

Professional, Scientific, and Technical Services

About the position

The Account Director will manage client relationships and revenue goals for digital marketing clients, focusing on delivering strategic value and exceptional customer service. This fully remote role requires strong relationship-building skills and the ability to drive business growth through effective account management and performance marketing strategies.

Responsibilities

• Own the client relationship and revenue goals for assigned digital marketing clients.
• Build strong, in-person client relationships through regular contact.
• Lead performance marketing strategies for assigned accounts.
• Forecast partnership potential and set revenue goals.
• Maintain ongoing sales pipeline and track sales based on goals set.
• Ensure both Ignite and client are working together optimally to foster growth.
• Consult and provide ongoing creative and strategic recommendations to clients.
• Serve as the client advocate inside Ignite to ensure project completion on schedule and budget.
• Monitor and track client's performance objectives to ensure program goals are met.
• Develop trusted advisor relationships with key accounts and stakeholders.
• Identify areas of improvement to meet sales quotas with existing clients.
• Forecast and track key account metrics, including quarterly sales results.
• Manage client onboarding, support, adoption, advocacy, retention, and renewals.
• Foster collaboration within the team and across marketing verticals.
• Manage client services outcomes to increase retention rates and reduce churns.
• Partner with internal teams to solve client problems and provide strategies.
• Drive new business growth through greater advocacy and reference-ability.

Requirements

• 7+ years of account management experience in marketing or digital marketing services.
• Experience with franchise clients and franchise marketing agencies.
• Proven track record for directly driving revenue.
• Excellent client management, expectation management, negotiation, and conflict resolution skills.
• Leadership experience and capability.
• Ability to communicate, present, and influence key stakeholders at all levels.
• Proven ability to juggle multiple account management projects while maintaining attention to detail.
• Experience delivering client-focused solutions to customer needs.
• Solid experience with CRM software (e.g., Salesforce, Hubspot).
• 5+ years of sales and business development experience.
• 5+ years of experience working in digital marketing.
• Performance management and paid media strategy experience.
• Exceptional verbal and written communication skills.
• Bachelor's degree in marketing, business, communications, or a closely related field.

Nice-to-haves

• Experience managing multiple agency clients/accounts.
• Strong problem-solving skills.
• Robust organizational and time management skills.

Benefits

• 401(k) matching
• Dental insurance
• Health insurance
• Vision insurance
• Generous paid vacation and sick time including your birthday off & extra time off around major holidays
• Company-sponsored professional development opportunities