Account Director, OnBrand

$130,000 - $205,000/Yr

American Express - New York, NY

Full-time - Senior

New York, NY

Credit Intermediation and Related Activities

About the position

The Account Director, OnBrand at American Express is a senior role responsible for leading account management and business development for key digital projects. This position focuses on building and maintaining strong relationships with business unit partners, ensuring alignment between creative output and client needs, and driving organic business growth. The role requires strategic thinking, analytical skills, and the ability to manage multiple projects while fostering collaboration across teams to deliver exceptional customer experiences.

Responsibilities

• Serve as the main point of contact for Marketing, Product and Enterprise partners across business units.
• Develop and sustain key BU-client relationships to grow business, anticipate demand and drive results.
• Develop a clear view of business pipeline and marketing partner priorities.
• Own BU deliverables, ensuring creative output aligns with client needs while balancing BU needs against the agency's bottom line.
• Anticipate client needs and proactively present solutions that enhance the digital experience.
• Build and maintain strong, long-term relationships with partners to ensure strategic alignment and drive organic business growth.
• Ensure alignment between different business units, translating complex business requirements into actionable digital strategies.
• Lead regular client meetings, ensuring transparency and driving conversations around performance, goals and optimizations.
• Foster collaboration across the agency and with external partners to ensure cohesive execution.
• Manage, mentor and lead account team.
• Develop and execute strategic roadmaps for landing page experiences that align with broader business goals.
• Drive the integration of digital solutions across various business units to create a unified customer experience.
• Guide clients in refining customer journey strategies, ensuring consistency and engagement across digital touchpoints.
• Collaborate with BU marketers to shape the direction of campaigns, focusing on user experience, and driving performance, goals, and optimizations.
• Leverage analytics and user insights to drive landing page enhancements working closely with data teams.
• Ensure that landing pages are optimized for both UX/UI and SEO, while also being responsive across devices.
• Stay on top of digital marketing trends, new technologies, and best practices.

Requirements

• 7+ years of experience as a client account director or other relevant management role at a leading external or in-house creative agency.
• Ability to understand digital platforms and advertising brief asks by channel, with vision towards output required to meet client needs.
• Proactive and highly organized approach, with the ability to manage and prioritize multiple projects and campaigns in a timely manner.
• Experience compiling and analyzing insights from campaign performance reports in order to troubleshoot campaigns as needed.

Benefits

• Dental insurance
• Health insurance
• Life insurance
• Paid parental leave
• Parental leave
• Retirement plan
• Vision insurance