Account Executive, Consumer

$42,000 - $63,000/Yr

Zeno Group - New York, NY

posted about 1 month ago

Full-time - Entry Level
New York, NY
Professional, Scientific, and Technical Services

About the position

The Account Executive position at Zeno Group involves working within the Consumer team to drive effective public relations programs and build strong client relationships. The role requires a proactive and resourceful individual who can manage multiple projects, craft media materials, and engage with various media outlets to achieve great results for clients.

Responsibilities

  • Craft thoughtful pitches and build/maintain media lists for accounts.
  • Manage media relations outreach to verticals spanning consumer, trade, business, and vertical press.
  • Research, interview, write, and edit media materials such as news releases, fact sheets, pitches, and messaging.
  • Conduct media monitoring and report results for clients.
  • Manage multiple projects simultaneously while meeting deadlines and budgets.
  • Actively participate in brainstorms and share creative ideas.
  • Assist in research, development, and writing of program plans.
  • Coach Account Assistants and interns, supervising and delegating tasks as necessary.
  • Communicate with the account team to keep them informed of timelines and deadlines.
  • Practice effective project management and understand the big picture of client programs.

Requirements

  • 1-3 years of experience in consumer or brand PR.
  • Bachelor's degree in a relevant field.
  • Exceptional writing skills.
  • Strong organizational and time management skills.
  • Ability to thrive in a fast-paced environment and manage multiple priorities.

Nice-to-haves

  • Experience with Cision and/or Muckrack for media list management.
  • Experience managing coverage trackers for media relations.

Benefits

  • Annual bonuses
  • Paid Time Off policy
  • Region-specific benefits
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