Account Executive, KOAA

$40,000 - $45,000/Yr

E.W. Scripps - Colorado Springs, CO

Full-time - Entry Level

Colorado Springs, CO

Publishing Industries

About the position

The Account Executive at KOAA is responsible for helping local businesses grow by providing them with effective multi-platform advertising solutions. This role involves selling a variety of advertising options, including digital marketing and broadcast television, while ensuring excellent customer service and account management.

Responsibilities

• Sell advertising solutions to local and regional businesses and advertising agencies.
• Analyze customer needs and apply customized advertising solutions using the Scripps Sales Process (SSP).
• Facilitate the use of digital marketing options alongside television commercial airtime sales.
• Independently prospect and secure appointments, perform needs analysis, and develop customized solutions.
• Negotiate program ratings and advertising rates with agencies to maximize revenue.
• Serve as a trusted advisor to clients, providing best-in-class customer service and growing accounts through referrals.
• Perform client services including media avail negotiations and presentation preparation.
• Manage a sales funnel using CRM systems and monitor key performance indicators.
• Contribute to the creative development of campaigns through client communication and needs analysis.
• Build and maintain strong client relationships, including entertaining clients.
• Perform routine administrative functions of a media salesperson.

Requirements

• BS/BA in related discipline preferred or equivalent years of experience.
• Generally 2+ years of proven sales success preferred.
• Experience in strategic account management, broadcast ratings, and digital execution preferred.

Nice-to-haves

• Highly self-motivated and goal-focused.
• Highly creative and innovative thinker.
• Strong influencing, selling, and upselling skills.
• Effective teamwork and collaboration skills.
• Very strong analysis and data interpretation skills.
• Exceptional verbal and written communication skills.
• Outstanding presentation abilities.
• Strong time management and organizational skills.
• Proficient with Microsoft Office and Google Office.
• Valid driver's license and good driving record.

Benefits

• Extensive Scripps Sales Process training
• Uncapped sales commission
• Monthly allowance for mileage and cell phone
• Full medical, dental, and vision benefits
• Retirement savings plan with company match
• Disability accident insurance
• Hospital indemnity
• Critical illness insurance
• Life insurance
• AD&D insurance
• ID protection
• Pet discount program
• Employee assistance program