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Fluent - New York, NY
posted 2 days ago
About the position
Fluent is always looking for talented account managers to join our team as we continue to scale our business. This is an evergreen job that we have open to proactively meet our future team members! As an Account Manager, you will use your marketing expertise: analytical, communication and relationship building skills to provide superior client service, research and market analysis. You will persistently explore and uncover the business needs of your clients and understand how our offerings can grow their business.
Responsibilities
- Rapidly gain a thorough understanding of Fluent's inventory offerings, reporting analysis, competitive advantages, resources, and processes and articulate them persuasively to new and existing clients.
- Manage large book of business, and maintain strong relationships with new and existing advertisers, to successfully meet and exceed client performance expectations and ensure long-term success.
- Monitor client budgets, with a focus on increasing marketing budgets or spends / Prepare and present formal business reviews to top clients.
- Serve as lead for all communication with client, including onboarding, performance feedback, creative changes, pacing reports, performance reports, client meetings, campaign recommendations, etc.
- In partnership with Account Director, identify, create, and implement solutions grounded on achieving measurable business results for our clients.
- Serve as external product consultant educating clients and agencies on ad solutions and best practices, and ultimately grow business partnerships.
- Understand client's key performance indicators, and clearly communicate these metrics internally for optimization.
- Proactively introduce new revenue driving opportunities.
- Manage the onboarding process for the product - flow of campaign builds with sales, creative design with media team, and tracking requirements with Ops team.
- Prepare and present formal business reviews to top clients.
- Work closely with teams internally to provide continued feedback and analysis, optimization suggestions and recommendations.
- Formulate plans to extend new business, and additional channel distribution with established accounts.
- Responsible for overseeing monthly billable numbers to finance for invoicing.
