Advertising Sales Manager

Pittsburgh City Paper - Pittsburgh, PA

Full-time - Mid Level

Pittsburgh, PA

About the position

The Advertising Sales Manager is responsible for leading the sales team at Pittsburgh City Paper, focusing on selling advertising to credible advertisers and maximizing sales performance. This role involves overseeing hiring, training, performance management, and budgeting for the sales and marketing team. The manager collaborates with the Editor in Chief to develop marketing strategies for the print edition, website, and social media, while also enhancing brand awareness and customer loyalty.

Responsibilities

• Set annual budgets for individual sales representatives to exceed department goals.
• Ensure performance standards for all sales personnel are defined, communicated, and met.
• Manage inventory, including setting rates, maintaining rate cards, and packaging promotions.
• Oversee account management, including joint calls, monitoring key account activity, and conducting quarterly account reviews.
• Manage the development and execution of City Paper events.
• Update and design the City Paper media kit to attract potential advertisers.
• Design campaigns to promote City Paper to current and potential readers.
• Encourage employee engagement and enforce leadership skills within the department.
• Develop and enforce departmental practices and procedures related to sales and marketing.
• Create and maintain sales incentive programs such as bonuses and contests.
• Conduct weekly sales meetings.
• Follow and enforce all company policies and procedures.

Requirements

• Bachelor's degree in business administration or a related field.
• 2 years of media sales experience in a similar medium.
• Experience managing people.

Nice-to-haves

• Experience in digital marketing strategies.
• Familiarity with social media advertising.
• Strong analytical skills for market analysis.

Benefits

• Competitive salary based on experience.
• Opportunities for professional development and training.