Advertising Technology Manager

About the position

The Advertising Technology Manager will play a crucial role in shaping the advertising technology roadmap for the Audience Solutions team at Wiley. This position focuses on managing the integration, implementation, and optimization of the advertising technology stack, ensuring it aligns with the strategic goals of commercial sales. The ideal candidate will possess strong communication skills and a deep understanding of the global advertising ecosystem, enabling them to analyze performance and collaborate effectively with various teams to enhance technology and workflows.

Responsibilities

• Manage the integration, implementation, management, and optimization of the product portfolio that supports the Wiley Partner Solutions Ad Tech Stack.
• Understand the needs of publishers, partners, and corporate sales, and work closely with the Business Development team and technology teams to deliver on these needs.
• Provide leadership to cross-functional teams by setting priorities and providing a strategic technology vision.
• Act as a strategic partner and influence colleagues across the organization to drive solutions.
• Develop and execute a near and long-term technology roadmap that will drive incremental value to the business.
• Implement and monitor beta/pilot programs.
• Prioritize, develop, and document business requirements.
• Establish, monitor, and report on KPIs.
• Plan, position, and communicate product updates to colleagues, customers, and partners.

Requirements

• Excellent communication skills with the ability to present to external clients and work collaboratively with internal stakeholders.
• Proven track record of Advertising Technology management/product ownership with the ability to support integrations with existing technologies.
• Strong advocate in experimentation as a framework for learning and applying those learnings to achieve business outcomes.
• Ability to identify process and workflow improvements for Ad Tech and connected teams.
• Experience managing technical escalations for troubleshooting to support Ad Ops and Ad Tech coordinators.
• Ability to collaborate on strategies, solutions, and architectures to achieve business goals.

Nice-to-haves

• Previous experience with publishing platforms and programmatic advertising.

Benefits

• Meeting-free Friday afternoons for professional development and focused work time.
• Comprehensive benefits package including competitive compensation and fair, transparent pay.