Advisor, On-Premise Hospitality - Minneapolis, MN

$60,000 - $107,000/Yr

Enthuse Marketing - Minneapolis, MN

Full-time - Mid Level

Minneapolis, MN

About the position

The Advisor, On-Premise Hospitality is responsible for enhancing brand and commercial performance across a designated territory of on-premise accounts for a diverse portfolio of spirits brands. This role leverages industry expertise and strategic business solutions to build long-term relationships with account decision-makers, ensuring compliance with legal and marketing guidelines while driving brand presence and performance.

Responsibilities

• Maintain all legal and marketing code guidelines.
• Drive brand presence, performance, and advocacy in various segments of on-premise accounts using strategic engagement activities.
• Plan, track, and implement brand and portfolio engagement using performance data provided by agency and client.
• Gain insight into consumer trends in various segments of on-premise accounts to inform customer engagement sessions.
• Utilize social media platforms to support brand initiatives.
• Manage agency initiatives including budget and expense management, reporting responsibilities, and performance data tracking.
• Serve as a key liaison between the portfolio, distributor, manager, and customers for the accounts within the coverage territory.
• Develop knowledge in spirits across several categories and skills in verbal and written presentation.

Requirements

• Minimum 3 years of experience in the spirits or hospitality industry.
• Distributor or broker experience is a plus.
• Bar/restaurant/hotel operator experience is a plus.
• Growing network of industry professionals in the market.
• Knowledge of liquor laws, regulations, and rules.
• Excellent written and verbal communication skills.
• Persuasive selling and negotiation skills to develop and maintain strong relationships.
• Ability to tailor communications for various on-premise environments.
• Deep understanding of market and industry trends.
• Strong budget management skills.
• Social media fluency.
• Ability to work remotely and flexible hours, including nights and weekends.
• Access to reliable transportation to travel to and from accounts.

Nice-to-haves

• Interest in growing knowledge in spirits history/production and cocktail culture.
• Desire for mentorship and willingness to contribute to team culture.
• Bilingual (English and Spanish-speaking) is a plus.

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401k with match
• Paid time off (PTO)
• Incentive opportunities
• Bonus eligibility