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Cella - West Sacramento, CA

posted 2 months ago

Full-time - Mid Level
West Sacramento, CA
Administrative and Support Services

About the position

The Agency Partner Development Manager will play a crucial role in managing and cultivating partnerships with agency holding companies and independent agencies. This position focuses on driving new business, maximizing revenue, and establishing lasting relationships with high-impact partners. The role requires cross-functional collaboration to identify product solutions that support business scaling and new customer acquisition through the agency program.

Responsibilities

  • Manage and develop new partnerships across agency holding companies and independent agencies.
  • Drive joint business planning and track agency partner progress to goals.
  • Develop and negotiate terms and conditions at an agency holding company level.
  • Lead consistent agency education initiatives and events as a trusted thought leader.
  • Collaborate with agency partners to develop and execute go-to-market plans through joint PR, marketing, and co-selling.
  • Collect feedback from partners to inform and prioritize the product roadmap.
  • Work cross-functionally with various departments to identify product and program enhancements.
  • Enable internal sales teams with content, training, and accelerators on specific partner solutions.

Requirements

  • 7+ years of strategic business and/or partnerships experience, preferably managing business relationships and cross-functional projects.
  • Previous experience working at big 6, performance, or shopper marketing agencies.
  • In-depth understanding of the agency landscape.
  • Demonstrated expertise in building relationships with senior agency decision makers.
  • Experience building working relationships at all levels of management, both internal and external facing.
  • Bachelor's degree in business or related field.

Benefits

  • 401(k)
  • 401(k) matching
  • Health insurance
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