AI Product Marketing & Communications - Vice President - Machine Learning Center of Excellence

JPMorgan Chase - New York, NY

Full-time - Senior

New York, NY

Credit Intermediation and Related Activities

About the position

The AI Product Marketing & Communications Vice President role at JPMorgan Chase focuses on leading the marketing efforts for the Machine Learning Center of Excellence (MLCOE). This position is pivotal in bringing AI/ML products to market, collaborating with product managers and cross-functional teams to shape product vision and strategy, and driving successful product launches and promotions.

Responsibilities

• Strategically develop and execute MLCOE branding, marketing & communication channels to position and promote MLCOE products and services.
• Collaborate closely with product managers to understand product features and benefits, and translate them into compelling marketing messages.
• Develop effective product branding and positioning content to help differentiate and position MLCOE products in the market.
• Drive product awareness initiatives through digital marketing, JPMC internal social media, events, and partnerships.
• Collaborate with Product Managers and Project Managers to co-design go-to-market plans, including product launches, promotional campaigns, feature drops, onboarding enablement materials, and more.
• Create and drive customer awareness programs to promote cross-product awareness and create platforms for product managers to promote their products to prospect customers.
• Work with stakeholders and partners to create customer success stories and testimonials with clear dollar impact association, and publish press releases.
• Work with cross-functional teams to ensure consistent messaging and branding across all customer touchpoints.
• Design, track, and report performance metrics with meaningful ROI association to marketing initiatives.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in product marketing, preferably in AI/ML or technology sectors.
• Strong understanding of machine learning concepts and their application in business.
• Excellent communication and collaboration skills to work with cross-functional teams.
• Ability to develop compelling marketing content and strategies that resonate with target audiences.

Nice-to-haves

• Experience in the finance industry or with financial products.
• Familiarity with digital marketing tools and analytics platforms.
• Strong project management skills to oversee multiple initiatives simultaneously.

Benefits

• Health insurance coverage
• 401k retirement savings plan
• Paid holidays and vacation time
• Professional development opportunities
• Flexible work arrangements