AI Product Marketing & Communications - Vice President - Machine Learning Center of Excellence

JPMorgan Chase - New York, NY

Full-time - Mid Level

New York, NY

Credit Intermediation and Related Activities

About the position

As an AI/ML Product Marketing Lead in the Machine Learning Center of Excellence (MLCOE) at JPMorgan Chase, you will be instrumental in bringing the MLCOE's portfolio of AI/ML products and capabilities to market. This role involves collaborating with product managers and cross-functional teams to shape product vision, strategy, and market positioning, ultimately driving the successful launch and promotion of products to both internal and external customers.

Responsibilities

• Strategically develop and execute MLCOE branding, marketing & communication channels to position and promote MLCOE products and services.
• Collaborate closely with product managers to understand product features and benefits, translating them into compelling marketing messages.
• Develop effective product branding and positioning content to differentiate MLCOE products in the market.
• Drive product awareness initiatives through digital marketing, JPMC internal social media, events, and partnerships.
• Collaborate with Product Managers and Project Managers to co-design go-to-market plans, including product launches, promotional campaigns, and onboarding enablement materials.
• Create and drive customer awareness programs to promote cross-product awareness and create platforms for product managers to promote their products to prospective customers.
• Work with stakeholders and partners to create customer success stories and testimonials with clear dollar impact association, and publish press releases.
• Work with cross-functional teams to ensure consistent messaging and branding across all customer touchpoints.
• Design, track, and report performance metrics with meaningful ROI association to marketing initiatives.

Requirements

• Bachelor's degree in Marketing, Business, or a related field, or equivalent practical experience.
• Experience in product marketing, preferably in technology or financial services.
• Familiarity with AI/ML technologies and their applications in the banking industry is a plus.
• Strong knowledge of MS tools; Excel, PowerPoint, Word, Teams.
• Strong communication and presentation skills, with the ability to convey complex concepts to diverse audiences.
• Ability to work independently and collaboratively, with a proactive approach to achieving results.

Nice-to-haves

• Master's degree in Marketing, Business Administration, or a related field.
• Experience working in a cross-functional environment, collaborating with product management, engineering, and sales teams.
• Familiarity with digital marketing tools, including video editing, website design, visual collaboration (Lucid, Figma).
• Strong leadership skills with the ability to mentor and develop junior team members.

Benefits

• Comprehensive health care coverage
• On-site health and wellness centers
• Retirement savings plan
• Backup childcare
• Tuition reimbursement
• Mental health support
• Financial coaching