ALUMNI EXPERIENCES PRODUCT MANAGER, Development & Alumni Relations, Alumni Operations

Boston University - Boston, MA

Full-time - Mid Level

Boston, MA

Educational Services

About the position

The Alumni Experiences Product Manager at Boston University will play a pivotal role in enhancing alumni engagement and fundraising efforts through the management of online products. This position is situated within the Development & Alumni Relations (DAR) team, which is dedicated to harnessing the power of philanthropy to make education accessible and to advance the university's global leadership in research and scholarship. The Alumni Engagement team is focused on understanding alumni needs, strengthening their pride and awareness, and facilitating their engagement with the university. As the primary user-end manager for products such as Salesforce Experience Cloud, online giving platforms, and event registration solutions, the Alumni Experiences Product Manager will oversee the entire product journey from conception to launch, ensuring a cohesive and delightful customer experience across all touchpoints. In this role, the manager will collaborate with various teams, including Alumni Relations, Annual Giving, and Development Communications, to ensure that all products align with the overall alumni engagement strategy. The position requires a strong focus on user experience, project management, and system administration, particularly with Salesforce. The manager will be responsible for the visual design of alumni engagement products, ensuring they support DAR's goals and adhere to university branding guidelines. Additionally, the role involves training new users and enhancing the Salesforce skill set across the organization, thereby fostering a culture of continuous improvement and collaboration. The ideal candidate will embody the values of teamwork, transparency, and mutual respect, contributing to an inclusive environment where every member's contributions are valued. The Alumni Experiences Product Manager will also be expected to demonstrate integrity, strategic thinking, and a commitment to continuous growth, both personally and as part of the team. This position offers an exciting opportunity to make a significant impact on the alumni community and support the university's ambitious goals.

Responsibilities

• Serve as primary system administrator for the Salesforce Experience Cloud, event registration, and online giving products for Development & Alumni Relations.
• Be a key member of the project team during implementation, including product design and optimization, user roles, design templates and page layouts, integrations, and reports and dashboards.
• Assist in managing project timelines and deliverables, including setting up project tasks and coordinating web assets (images, copy) and deliverables.
• Ensure that the visual design of alumni engagement and fundraising products supports DAR's goals and is consistent with university brand guidelines.
• Provide hands-on, detailed coordination of a variety of digital development projects in support of engagement and fundraising, including enhancements to products, on-site testing, UX optimization, and web development for marketing campaigns.
• Plan ahead for upgrades, seasonal releases, and long-term projects.
• Train new users and grow the Salesforce skill set across the organization.

Requirements

• 5+ years of relevant experience.
• Undergraduate degree in communications, marketing, advertising, computer science, media studies, CX/UX design, or equivalent combination of education, certifications, and experience.
• Salesforce certifications strongly preferred.
• 2 to 3 years of experience managing online communities or social media, with a strong understanding of community networks design, functionality, and strategy.
• Demonstrated ability to meet deadlines and handle and prioritize simultaneous requests.
• Very high attention to detail.
• Excellent verbal, written, and presentation skills.
• Strong analytical skills with the ability to collect, organize, analyze information, and communicate to business leaders.

Nice-to-haves

• Prior experience with Salesforce, including certifications.
• Fundraising and/or event management experience.
• Strong interpersonal skills.
• Creative and analytical thinker with strong problem-solving skills.
• Ability to critically evaluate and prioritize information gathered from multiple sources and reconcile conflicts.
• Ability to assess the impact of new requirements on Salesforce and other integrated systems.