Foundation Wellness - Wadsworth, OH
posted 1 day ago
About the position
Trusted for 90 years, Foundation Wellness, a manufacturer of branded and custom-engineered health and wellness products is seeking an experienced Amazon Digital Marketing Specialist. This role will be responsible for selling our products on Amazon and will play a vital role in executing our Amazon 3P strategy geared towards achieving revenue goals across our brands. A background in managing content, buy box, IMAP, and the overall catalog on Amazon are all keys to the success of the position. This role requires the ability to analyze, interpret, and execute a strategy based on data, from multiple campaigns, and thousands of products. Requiring at least 2-3 years of experience in E-Commerce, Amazon account management, content marketing, or related fields. This is a full time remote position and will be required to work on Eastern Standard Time Zone.
Responsibilities
- Load, manage, and optimize content on the entire Amazon catalog to include title, description, bullets, images, A+ content, posts, and brand store
- Review category strategies of competitors, and other retailers, to ensure success of our listings
- Conduct audits of AMS, DSP, and other paid search spend to ensure ROAS / ACoS targets are met
- Monitor and analyze ASIN performance, BSR, customer reviews, LBB%, IMAP, and pricing
- Analyze campaigns and make regular proactive changes to improve visibility and performance
- Identify and present new opportunities and areas of growth that will improve ability to achieve desired outcomes
- Gather, analyze, and organize complex information, conduct comparative analyses, make recommendations supported by clear data, and present actionable recommendations to management
- Other duties as assigned
Requirements
- Minimum two years of experience in direct-to-consumer E-Commerce specifically on Amazon preferred
- Bachelor's degree in Marketing, or relevant field
- Experience with mass market retailers like Walmart, or Target, preferred
- Search engine and E-Commerce platform certifications a plus
Nice-to-haves
- Strong analytical skills and data-driven thinking
- Up to date with the latest trends and best practices on Amazon Seller accounts
- Strong Excel, and PowerPoint skills
- Ability to multitask as a member of a fast-paced, data-driven team
- Strong communication, problem solving, and critical thinking skills
Benefits
- Competitive salary including base and bonus compensation
- Benefits package including medical, dental, vision day 1
- Company matched 401k, company paid life insurance and disability
- Generous paid time off, including 9 paid holidays
- Tuition reimbursement
- And more!
