Analyst, SEO

$50,000 - $50,000/Yr

Ipg Media Brands Communications S.a. De C.v. - New York, NY

Full-time - Entry Level

New York, NY

5,001-10,000 employees

About the position

The SEO Analyst at KINESSO is responsible for enhancing client visibility in organic search results through research and implementation of effective SEO strategies. This role involves conducting SEO audits, analyzing data from various platforms, and staying updated on industry best practices to optimize digital experiences for clients.

Responsibilities

• Research keyword recommendations based on trends, intent, and seasonality.
• Compile reports using Excel spreadsheet formulas.
• Perform various SEO audits including content, competitive, technical, and CRO.
• Extract data from platforms like Google Analytics, Adobe Analytics, and SEMRush.
• Evaluate website authority and link equity.
• Create visual and semantic sitemaps.
• Utilize project management tools to manage tasks efficiently.
• Support business development and account teams in SEO sales and presentations.
• Stay informed about current SEO tools and industry updates.

Requirements

• Experience in SEO or digital marketing, preferably in an agency environment.
• Proficiency in Microsoft Office, especially Excel.
• Strong research and writing skills with attention to detail.
• No college degree required.

Nice-to-haves

• Ability to multitask and handle additional duties as assigned.
• Ability to explain search result appearances for various queries.
• Understanding of content categorization and technical optimization.
• Basic knowledge of web development technologies like HTML and CSS.
• Strong communication skills to explain SEO concepts concisely.

Benefits

• Medical and dental coverage
• 401(k) plans
• Flexible spending
• Life insurance
• Disability insurance
• Employee discount program
• Employee stock purchase program
• Paid family benefits
• Discretionary time off days
• Company-wide Appreciation Weeks and Wellness Days