Analyst, Volume & Revenue

$51,300 - $105,000/Yr

Gannett - McLean, VA

Full-time - Mid Level

McLean, VA

Publishing Industries

About the position

The Analyst, Volume & Revenue at Gannett will play a pivotal role in shaping customer growth and retention strategies through the provision of data-driven insights. This position is essential for optimizing acquisition channels, enhancing customer experiences, and maximizing customer lifetime value. The Analyst will be responsible for utilizing various data sources and analytical tools to assess customer acquisition and retention metrics, which will inform strategic planning and decision-making processes within the organization. In this role, the Analyst will generate regular reports that provide actionable and measurable insights, allowing stakeholders to make informed decisions based on the data presented. The ability to effectively communicate and collaborate across teams is crucial, as the Analyst will need to influence business decisions through their findings and recommendations. A working knowledge of financial metrics and publishing KPIs will be beneficial in understanding the broader context of the data being analyzed. The position requires a self-directed individual who enjoys working in a team environment and is willing to collaborate with others to achieve common goals. The Analyst will also need to be proficient in various analytical tools and software, ensuring that they can effectively analyze and interpret data to drive customer growth and retention strategies.

Responsibilities

• Utilize various data sources and analytical tools to assess customer acquisition and retention metrics.
• Analyze the performance of customer acquisition and retention metrics to inform strategic planning.
• Generate regular reports that enable actionable and measurable insights.
• Present key findings and recommendations to stakeholders.
• Effectively communicate and collaborate across teams to influence business decisions.
• Have a working knowledge of financial metrics and publishing KPIs.

Requirements

• Established background in data analysis with proficiency in analytical tools and software such as Excel, SQL, CRM systems, and Google Analytics.
• Excellent communication, problem-solving, and strategic thinking skills are essential for success in this role.
• A background in publishing or subscription services is preferred.
• Self-directed, a willing collaborator, and enjoys working in a team environment.
• Bachelor's Degree with 5+ years in an analytical role.
• Highly Proficient in the use of Microsoft Product Suite and Google Analytics.
• Good interpersonal, communication, and presentation skills.
• Understanding of cost metrics, P/L, and other business-related analysis.
• Must be able to work remotely; Must have access to a reliable, fast-speed internet.